Senior Director, Marketing Analytics & Strategy

PHD; Chicago (IL); On-site; USD 120,000 - 230,000; Full time

Benefits offered by this job

In-office work policy

Job summary

Omnicom seeks a Senior Director, Business Analytics to lead analytics strategy for major client programs in Chicago. You will partner with planning and investment teams to identify opportunities, shape data-driven roadmaps, and mentor a growing analytics group.

The role requires 11+ years in data/analytics within advertising or consulting. A university degree is required; agency-side experience is a plus. In-office attendance is expected at least three days per week.

Qualifications

• 11+ years of data and analytics experience in advertising, management consulting, marketing or digital consulting.
• University degree required; agency-side media planning/experience desirable.

Responsibilities

• Consult with clients to identify business problems/opportunities and develop analytics roadmaps.
• Lead consumer segmentation and audience identification processes.
• Advise clients on audience strategy, measurement and analytics.
• Develop and execute measurement plans and iterate based on learnings.
• Translate complex analytics into actionable data stories for decision making.
• Mentor and develop direct reports and grow team capabilities.

Job description

Omnicom seeks a Senior Director, Business Analytics to lead analytics strategy for major client programs in Chicago. You will partner with planning and investment teams to identify opportunities, shape data-driven roadmaps, and mentor a growing analytics group.

The role requires 11+ years in data/analytics within advertising or consulting. A university degree is required; agency-side experience is a plus. In-office attendance is expected at least three days per week.