Senior Director - Internet Marketing & Growth Strategy

Spectrum; Stamford (CT); Hybrid; USD 170,000 - 301,000; Full time

Job summary

Spectrum seeks a Sr Director, Internet Marketing to own the marketing plan and commercial strategy for the residential Internet portfolio. The role spans audience/segment strategy, portfolio positioning, and the claim set, guiding investments and coordinating product, pricing, and partnerships across the footprint.

The candidate will lead digital education and community impact work, while managing a team, budget, and agency partners to deliver measurable growth in net additions and revenue per

Qualifications

• 15+ years of marketing experience including 10+ years in product leadership marketing
• 5+ years in people management roles
• Experience managing consumer broadband/subscription portfolios

Responsibilities

• Own the marketing plan and commercial strategy for Spectrum’s Internet portfolio
• Set audience and segment strategy and portfolio positioning
• Decide pricing, packaging and claims across the portfolio
• Lead cross-functional collaboration with Product, Offer, Pricing, Insights and Sales
• Manage budget, headcount and agency partnerships and report performance to leadership

Skills

Strategic marketing leadership

Cross-functional leadership

Executive communication

Data-driven decision making

Ability to read/write/speak English

Education

Bachelor’s degree in marketing or related field

MBA (preferred)

Tools

AI tools for research

Job description

Spectrum seeks a Sr Director, Internet Marketing to own the marketing plan and commercial strategy for the residential Internet portfolio. The role spans audience/segment strategy, portfolio positioning, and the claim set, guiding investments and coordinating product, pricing, and partnerships across the footprint.

The candidate will lead digital education and community impact work, while managing a team, budget, and agency partners to deliver measurable growth in net additions and revenue per