Senior Director, Integrated Media Strategy

Go Fish Digital; Phoenix (AZ); On-site; USD 140,000 - 185,000; Full time

Job summary

Go Fish Digital seeks an Associate Director, Integrated Media to lead strategy, client partnerships, and performance across a portfolio of complex accounts. You’ll guide paid search, social, programmatic, display, video, and emerging channels, connecting media to business outcomes and senior leadership priorities.

You’ll develop Managers and Sr. Managers, raise process quality, and ensure delivery excellence while driving growth across the Integrated Media team.

Qualifications

• 7–9 years of experience in media, marketing, advertising, analytics, or a related field.
• Significant agency experience leading complex clients, integrated media programs, and cross-functional teams.
• Proven success developing cross-channel media strategies tied to business outcomes.
• Strong knowledge across multiple media channels with deep expertise in one or more areas.
• Experience leading Managers, Sr. Managers, or other people leaders.

Responsibilities

• Set the strategic direction for integrated media across a portfolio of complex clients and business challenges.
• Translate client priorities into clear media investment strategies and plans.
• Oversee annual planning, portfolio investment strategy, and long-term media roadmaps.
• Lead cross-functional collaboration across integrated media, analytics, creative, and other disciplines.
• Partner with agency leadership on client retention, recovery, and growth strategies.
• Build client confidence through proactive leadership, strategic foresight, and accountability.

Skills

Strategic leadership

Agency leadership

Media strategy

Executive communication

Client management

Team leadership

Job description

Go Fish Digital seeks an Associate Director, Integrated Media to lead strategy, client partnerships, and performance across a portfolio of complex accounts. You’ll guide paid search, social, programmatic, display, video, and emerging channels, connecting media to business outcomes and senior leadership priorities.

You’ll develop Managers and Sr. Managers, raise process quality, and ensure delivery excellence while driving growth across the Integrated Media team.