Senior Director, HealthTech Brand & Communications

Matcha; Northern (KY); Hybrid; USD 150,000 - 180,000; Full time

Benefits offered by this job

401(k) with matching

Comprehensive health benefits

Remote work stipend

Job summary

PrescriberPoint is seeking a Director of Corporate Marketing to own brand, voice, and external presence, reporting to the VP of Marketing. You will partner with HR on communications and marketing needs, building a small team to drive market impact.

This builder role requires leading brand strategy while executing day-to-day activities and coordinating with Marketing, Sales, and executive leadership to elevate PrescriberPoint’s market standing.

Qualifications

• 15+ years in marketing, communications, or brand roles.
• 5+ years leading a corporate marketing, communications, or brand function.
• Bachelor's degree in Marketing, Communications, or related field.
• Proven experience building and scaling corporate brands and PR.
• Strong external communications skills and ability to partner with executives.

Responsibilities

• Own brand reputation and brand awareness across external touchpoints, partnering with the VP on strategy and direction.
• Develop messaging architecture and audience personas for external stakeholders and ensure consistent messaging across channels.
• Lead external communications and PR strategy, media relations, and press releases.
• Develop executive visibility and thought leadership through speaking opportunities and bylines.
• Manage corporate website pages, sales collateral, investor- and partner-facing materials, and company narrative assets.
• Set content strategy and standards for corporate marketing across distribution channels.
• Manage external partners, scope, deliverables, and budget oversight.
• Plan and execute industry events, conference presence, and sponsorships for visibility.
• Own employer brand and internal communications support with HR collaboration.
• Partner with Marketing to maintain a consistent company voice across functions.
• Define KPIs and reporting for corporate marketing and report to the VP of Marketing.
• Build and manage the corporate marketing team and budget as the function grows.

Skills

Brand strategy

Corporate communications

Leadership

External partnerships

Writing & storytelling

Employer branding

Internal communications

Healthcare/health-tech familiarity

Series A-C startup exposure

Education

Bachelor's degree in Marketing/Communications or related field

Job description

PrescriberPoint is seeking a Director of Corporate Marketing to own brand, voice, and external presence, reporting to the VP of Marketing. You will partner with HR on communications and marketing needs, building a small team to drive market impact.

This builder role requires leading brand strategy while executing day-to-day activities and coordinating with Marketing, Sales, and executive leadership to elevate PrescriberPoint’s market standing.