Senior Director, Field Marketing & Chapter Strategy

Friends of the Israel Defense Forces (FIDF); New York (NY); Hybride; USD 120 000 - 160 000; Plein temps

Résumé du poste

Friends of the Israel Defense Forces (FIDF) seeks a strategic, organized Marketing Director to lead a national team serving 25 chapters from its New York base. You’ll shape campaigns, manage vendors, and ensure brand integrity across all donor communications in a fast-paced, mission-driven environment.

Based in New York with a hybrid schedule, you’ll mentor staff, collaborate with creative and national teams, and drive measurable impact through integrated marketing initiatives and data-driven

Qualifications

• Minimum 10 years of experience in marketing, development, communications, journalism or related field with project lead and/or staff management responsibilities.
• Proven success leading a team.
• Exceptional copy writing, proofreading, and editing skills.
• Demonstrated ability to write with conviction, passion, warmth, and a sophisticated voice, as well as clearly and concisely.
• Strong organizational skills with attention to detail.
• Capable of multi-tasking, pivoting, problem-solving and meeting tight deadlines.
• Strong grasp of digital marketing, communications tools, and project management tools and strategies to maximize efficiency and effectiveness for team collaboration.
• Demonstrated ability to maintain a brand framework with an eye for sophisticated design, consistency, and powerful messaging.
• Experience with email marketing and utilizing content management systems.
• Resourceful, adaptable, and creative problem-solver in fast-paced settings.
• Strong judgment and ability to work independently.

Responsabilités

• Strategize with chapter directors on marketing requests and oversee the execution from start to finish utilizing Marketing Associates, National Marketing team resources, and outside vendors. Projects may include but are not limited to event invitation suites, flyers, ads, local fundraising campaigns, webpages, event branding, and email communications.
• Manage staff responsible for liaising with chapters across the country to fulfill their marketing needs. Mentor and develop talent within the team.
• Maintain a comprehensive system for tracking, organizing, and assessing needs and priorities for marketing campaigns, initiatives, materials, and events for 25 chapters across the country.
• Set and manage milestones for several dozen simultaneous projects, working within the department and cross‑functionally to ensure all deadlines are met and projects are kept on schedule. Keep the Vice President, and other Marketing team members up‑to‑date and help them manage conflicting needs and resource shortages.
• Oversee the concepting, drafting, editing, updating, and disseminating marketing collateral for donors, including the Annual Report, program brochures, and capital project proposals.
• Collaborate with the Creative Director, Graphic Designers, and other Marketing staff members on cross‑department initiatives; keep chapter directors and associates apprised of Marketing initiatives and tools available to them.
• Uphold FIDF's brand integrity throughout field marketing, including standard messaging, positioning, and visual identity, while customizing for local markets.
• Proactively plan and communicate status updates to our clients, manage project deliverables and timely follow ups. Troubleshoot issue areas and support marketing staff in setting and meeting project goals and deadlines.
• Bolster, formalize, and manage the organization’s review process of public‑facing content for the field.
• Track, measure, and analyze the effectiveness of communications materials and initiatives, working with team members to assess areas for improvement and organize metrics to report impact.
• Manage timelines, coordination, and processes for producing, vetting, printing, and distributing print and digital materials to stakeholders.
• Develop and track Key Performance Indicators (KPIs) to assess effectiveness of field marketing projects, gathering feedback and recommendations for improvement. Support a data‑driven culture of continuous improvement throughout the entire organization.
• Track expenditures and prepare expense and reimbursement reports using Concur.
• Other tasks as needed.

Connaissances

Leadership

Project management

Copywriting

Editing

Organizational skills

Digital marketing

Email marketing

Brand management

Communication skills

CMS

Outils

Concur

Description du poste

Friends of the Israel Defense Forces (FIDF) seeks a strategic, organized Marketing Director to lead a national team serving 25 chapters from its New York base. You’ll shape campaigns, manage vendors, and ensure brand integrity across all donor communications in a fast-paced, mission-driven environment.

Based in New York with a hybrid schedule, you’ll mentor staff, collaborate with creative and national teams, and drive measurable impact through integrated marketing initiatives and data-driven