Senior Director, Creative & Brand Culture - Remote

Paycom; Stamford (CT); Hybrid; USD 190,000 - 210,000; Full time

Job summary

Lovesac is seeking a Senior Director, Creative - Content, Community & Culture to lead a social-first content strategy, shaping the brand’s lifestyle positioning and building a passionate community. The role requires translating insights into compelling, culturally relevant content and coordinating with influencers, creators, and agencies to maximize brand impact.

The position is remote, reporting to the Lovesac Corporate HUB in Stamford, CT, with occasional travel.

Qualifications

• 10+ years of progressive experience in content, social media, brand marketing, digital marketing, communications, or a related discipline.
• 5+ years of experience leading teams and managing senior-level talent.
• Experience developing and scaling content and social strategies for a consumer-facing, lifestyle, retail, e-commerce brand.
• Proven experience building engaged communities and creating content that drives measurable business results.
• Strong understanding of social platforms, creator/influencer ecosystems, content trends, and emerging channels.
• Demonstrated ability to translate consumer insights and cultural trends into compelling concepts & brand storytelling.

Responsibilities

• Own the enterprise social strategy across relevant platforms, including organic and emerging channels.
• Develop and scale a creator and influencer content strategy in partnership with PR/Communications and Integrated Marketing.
• Lead strategies that build brand equity and drive engagement, reach, community, and relevance.
• Oversee content development across social, editorial, activation, talent, and collaborations.

Skills

Strategic thinking

Creative leadership

Content strategy

Brand marketing

Team leadership

Education

Bachelor's degree in Marketing, Communications, Advertising, Journalism, or a related field

Job description

Lovesac is seeking a Senior Director, Creative - Content, Community & Culture to lead a social-first content strategy, shaping the brand’s lifestyle positioning and building a passionate community. The role requires translating insights into compelling, culturally relevant content and coordinating with influencers, creators, and agencies to maximize brand impact.

The position is remote, reporting to the Lovesac Corporate HUB in Stamford, CT, with occasional travel.