Marketing FP&A Leader for Revenue Growth

Lovesac; Stamford (CT); On-site; USD 150,000 - 200,000; Full time

Benefits offered by this job

Annual Bonus Program

401K Matching Contribution

Medical, Dental, Vision benefits

Paid Parental Leave

Life/AD&D Insurance

Short/Long-Term Disability

Employee discounts

PTO up to 160 hours

Job summary

Lovesac, a fast-growing furniture company, seeks a Director, Marketing FP&A to partner with the Chief Brand and Marketing Officer and leadership team. You will lead the integrated financial view of revenue, gross margin, ecommerce, category performance and marketing investment, connecting brand and demand-generation choices to enterprise financial outcomes.

This remote role reports into Lovesac Corporate HUB based in Stamford, CT.

Qualifications

• Bachelor’s degree in Finance, Accounting, Economics, Business or related Field required.
• MBA or CPA preferred.
• 8-10 years of progressive FP&A, corporate finance or strategic finance experience.

Responsibilities

• Act as a trusted advisor to the Chief Brand and Marketing Officer and Marketing Leadership Team, translating business strategies into financial implications, choices and measurable outcomes.
• Lead annual budgeting, periodic forecasting and long-range planning for Marketing, eCommerce, Merchandising and Planning in alignment with the company’s consolidated financial plan and planning calendar.
• Develop top-down revenue, gross-margin, and OPEX plans and scenario models that connect traffic, conversion, average order value, units, price, product mix, promotions, channel mix and marketing investment to enterprise outcomes.
• Synthesize actual performance, forecast changes, risks and opportunities into clear recommendations for senior leadership; maintain decision-ready financial bridges and management reporting.
• Own the finance perspective on revenue and gross-margin performance across categories and channels, including eCommerce financials, category financial plans and cross-channel profitability.
• Build category and enterprise financial bridges that isolate the impact of volume, price, mix, promotions, markdowns, returns, product cost and channel shifts on revenue and gross margin.
• Evaluate pricing, assortment, product mix, marketing spend, promotional cadence and channel strategies; quantify trade-offs and recommend actions that improve profitable growth and margin quality.
• Model eCommerce performance and economics, including traffic, conversion, average order value, customer acquisition cost, returns, fulfillment impacts and contribution margin where data is available.
• Partner closely with Merchandise Planning to reconcile bottom-up merchandise plans with top-down company revenue and gross-margin expectations; pressure-test assumptions, identify gaps and ensure the plan can support enterprise commitments.
• Provide independent financial challenge while preserving clear accountability: Merchandise Planning owns the detailed merchandise plan, and FP&A owns integration with and visibility to the total company financial plan.
• Lead financial planning and ongoing management of the marketing budget, including spend pacing, forecasts, commitments and reallocation recommendations across channels and initiatives.
• Develop ROAS, ROI and incrementality analyses that connect media and marketing investments to demand, revenue, gross margin, customer acquisition and longer-term customer value.
• Partner with Marketing and Analytics leaders to establish common assumptions, measurement standards and performance scorecards for brand, performance media, partnerships, content and customer programs.
• Assess the financial impact of promotions before and after launch, including demand lift, cannibalization, pull-forward, margin dilution, customer behavior and inventory implications.
• Evaluate business cases for new campaigns, capabilities, partnerships, vendors and growth initiatives; define expected returns and support post-investment reviews.
• Partner with Corporate FP&A, Accounting and cross-functional finance leaders during monthly close, quarterly forecasting, annual planning and long-range planning to ensure assumptions and results are accurate, timely and consistent.
• Support public-company reporting and leadership materials by providing clear analysis of Marketing, eCommerce, category, revenue and gross-margin performance, including key drivers, risks and opportunities.
• Create scalable models, dashboards and planning routines that improve forecast accuracy, speed and transparency; maintain clear documentation and appropriate financial controls.
• Lead, coach and develop an Analyst, setting clear standards for analytical quality, business partnership and execution.
• Maintain a calm demeanor, act with integrity and manage issues professionally and respectfully in accordance with Lovesac’s values and company standards.
• Perform other reasonable duties aligned with this role as requested by management.

Skills

Advanced financial modeling

Microsoft Excel

Executive communication

ROAS/ROI analysis

Retail/eCommerce economics

Strategic finance

Public company experience

Education

Bachelor’s degree in Finance, Accounting, Economics, Business or related Field

MBA or CPA

Tools

Microsoft Excel

Job description

Lovesac, a fast-growing furniture company, seeks a Director, Marketing FP&A to partner with the Chief Brand and Marketing Officer and leadership team. You will lead the integrated financial view of revenue, gross margin, ecommerce, category performance and marketing investment, connecting brand and demand-generation choices to enterprise financial outcomes.

This remote role reports into Lovesac Corporate HUB based in Stamford, CT.