Senior Director, Commercial Analytics & Strategy - AI-Driven Growth

Smith Nephew; Fort Worth (TX); Hybrid; USD 180,000 - 240,000; Full time

Benefits offered by this job

401(k) matching

401(k) Plus

Employee stock purchase plan

Tuition reimbursement

Job summary

Smith Nephew is seeking a Senior Director of Commercial Analytics & Strategy for the Advanced Wound Management franchise in Fort Worth, TX. You will lead a high-impact analytics organization, turning data into decisions and shaping investments, territory design, and incentive plans to drive performance in the US market.

You will partner with Sales, Finance, Marketing and IT to align priorities, build robust performance systems and leverage AI to accelerate insight generation while maintaining

Qualifications

• Bachelor's degree in Business, Economics, Finance or a quantitative field; MBA preferred.
• 10+ years in commercial analytics, sales operations, commercial strategy or management consulting, including 5+ years leading teams.
• Experience advising senior executives and leading incentive compensation, deployment and planning processes at scale.
• Strong financial acumen including P&L, ROI, pricing and margin analysis, forecasting and investment evaluation.

Responsibilities

• Serve as strategic advisor to Commercial Excellence and franchise leadership, translating key questions into decision-ready recommendations.
• Own the commercial performance framework, KPI architecture and monthly/quarterly operating rhythm.
• Lead annual planning, forecasting and target setting with Finance and sales leadership, including scenario modeling.
• Design and govern incentive compensation strategy, evaluating plan cost and payout impact.
• Lead sales force sizing, territory alignment and quota methodology with data-driven investment cases.
• Establish evaluation processes for commercial investments with pre/post reviews.
• Translate strategy into field priorities across account targeting, call planning and pipeline discipline.
• Roadmap advanced analytics and AI-enabled insight, including segmentation and predictive models.
• Partner across Sales, Marketing, Finance, Pricing, Operations, IT to align data and priorities.
• Build a high-performing team of managers and analysts with strong problem solving and executive communication.

Skills

Leadership

Strategic thinking

Data storytelling

Forecasting

P&L analysis

Incentive design

Sales operations

AI fluency

Change management

Education

Bachelor's degree in Business, Economics, Finance or quantitative field

MBA or advanced degree

Tools

Tableau

Power BI

Salesforce

Excel

PowerPoint

SQL

Python

R

GenAI tools

Job description

Smith Nephew is seeking a Senior Director of Commercial Analytics & Strategy for the Advanced Wound Management franchise in Fort Worth, TX. You will lead a high-impact analytics organization, turning data into decisions and shaping investments, territory design, and incentive plans to drive performance in the US market.

You will partner with Sales, Finance, Marketing and IT to align priorities, build robust performance systems and leverage AI to accelerate insight generation while maintaining