Senior Director, Brand Creative

ZERO - The End of Prostate Cancer; Mission (KS); On-site; USD 125,000 - 150,000; Full time

Job summary

An established industry player is seeking a visionary Sr. Brand Creative Director to lead the transformation into a powerhouse men’s health media platform. This role focuses on developing a cohesive brand identity that resonates with audiences and drives growth through exceptional creative content. Join a dynamic team dedicated to improving lives through advocacy and education, where your leadership will shape the future of prostate cancer awareness and support. If you are passionate about making a meaningful impact and possess the skills to elevate a brand's presence, this opportunity is for you.

Qualifications

• 10+ years of experience in brand management or leadership roles.
• Strong understanding of brand strategy and consumer behavior.

Responsibilities

• Develop and implement a comprehensive brand identity aligned with company vision.
• Conduct market research and competitive analysis for brand opportunities.

Skills

Brand Management

Creative Campaign Development

Market Research

Project Management

Leadership

Communication

Education

Bachelor's Degree in Marketing or Related Field

Advanced Degree or Certification

Job description

Are you ready to transform your career into a powerful catalyst for change? For almost 30 years, ZERO Prostate Cancer (ZERO) has been at the forefront of the battle against prostate cancer, providing essential support to patients and families touched by this disease. ZERO is the nation’s leading prostate cancer organization and the number one provider of prostate cancer resources, programs, and services. We are on a mission to improve and save lives from prostate cancer through advocacy, awareness, education, and support.

Consistently recognized as one of the Best Nonprofits to Work for by the Nonprofit Times, we take pride in our unwavering commitment to our team and community. Our culture is founded on the principles of growth, inclusivity, and camaraderie, which we uphold with passion and purpose. Our vision is a world where prostate cancer detection is early, support is unwavering, and care is accessible to all. When you join ZERO, you become part of an extraordinary community with strong core values, where each individual motivates and inspires one another, advancing your career while making a meaningful impact in the fight against prostate cancer.

Job Summary

We seek a visionary Sr. Brand Creative Director to lead our company's brand identity, creative vision, and transformation into a powerhouse men’s health media platform improving and saving lives from prostate cancer. This role is responsible for developing and executing a cohesive brand identity that resonates with our target audience and drives growth through exceptional creative content. The Sr. Brand Creative Director will oversee brand identity development, creative direction, marketing initiatives, and content creation, ensuring consistent and compelling messaging across all platforms.

Key Responsibilities

1. Develop and implement a comprehensive brand identity that aligns with the company's vision, mission, and organizational objectives, including:
   • Conduct market research and competitive analysis to identify brand opportunities and challenges.
   • Develop a strategic brand identity framework that better defines the brand's purpose, values, personality, tone of voice, and visual identity elements.
   • Oversee the design and implementation of a refreshed brand identity system.
   • Create brand identity guidelines and standards that outline the appropriate usage of brand elements.
   • Build creative that defines and articulates the brand's positioning, personality, and messaging.
2. Collaborate with cross-functional teams to gather insights and ensure brand consistency.
3. Conduct comprehensive brand audits and market research to evaluate the current brand identity.
4. Analyze competitor brands, industry trends, and consumer behavior.
5. Develop brand storytelling narratives and messaging frameworks.
6. Ensure consistent brand identity application across all touchpoints.
7. Continuously evolve and refine the brand identity.
8. Conduct training and education sessions on brand identity guidelines.
9. Implement metrics to monitor and evaluate the effectiveness of the brand identity refresh.

Qualifications

• Bachelor's degree in Marketing, Advertising, Design, Communications, or a related field; advanced degree or relevant certification is a plus.
• Minimum of 10 years of experience in brand management or a similar leadership role.
• Proven track record of developing and executing successful brand strategies and creative campaigns.
• Strong understanding of brand strategy, consumer behavior, and marketing principles.
• Excellent project management and organizational skills.
• Strong leadership, communication, and presentation abilities.

Physical Requirements

• Frequent use of a computer and other office equipment.
• Prolonged periods of a stationary position.
• The ability to recognize details at close range for extended periods of time.

ZERO Prostate Cancer is an equal opportunity employer and is committed to creating an inclusive work environment for all employees. We encourage BIPOC, Veterans, individuals with Disabilities, and those affected by prostate cancer to apply. Applicants must be authorized to work in the United States.