Senior Director, AdTech Solutions & Innovation

dentsu; New York (NY); Hybrid; USD 137,000 - 180,000; Full time

Benefits offered by this job

Medical, vision, and dental insurance

401k

Flexible paid time off

At least 15 paid holidays per year

Paid parental leave

Job summary

Dentsu in New York is seeking a Senior Director, AdTech Solutions & Innovation to lead the design, integration, and commercialization of cutting-edge advertising, data, identity, and marketing technology solutions. This strategic role sits at the intersection of AdTech, MarTech, audience data, identity, and product innovation.

You will align cross-functional teams across product, media, data, analytics, technology, and commercial functions to bring market-ready solutions to life while balancing

Qualifications

• Experience leading AdTech and MarTech platforms.
• Strong experience with audience data, identity and retail media.
• Ability to translate complex concepts into business narratives.
• Proven track record in cross-functional product innovation.

Responsibilities

• Design and architect solutions across audience data, identity, activation, measurement, CRM, retail media, and marketing technology ecosystems.
• Develop solution blueprints, integration strategies, and go-to-market frameworks.
• Evaluate existing technologies to identify opportunities for innovation and commercialization.
• Partner with product, media, data, analytics, technology, and commercial teams to bring new solutions to market.
• Lead cross-functional initiatives spanning multiple stakeholders, platforms, and business functions.
• Translate technical concepts into compelling business narratives for clients and leadership.
• Drive innovation across identity, audience solutions, and emerging advertising technologies.

Skills

AdTech Strategy

Solutions Architecture

Innovation Leadership

Product Strategy

Technology Consulting

Tools

CRM/CDP Platforms

Job description

Job Description

Please Note

This is a hybrid position based in New York City. Candidates must be able to work from our NYC office on a regular basis and should be located within a reasonable commuting distance.

About The Role

We're seeking a Senior Director, AdTech Solutions & Innovation to lead the design, integration, and commercialization of cutting-edge advertising, data, identity, and marketing technology solutions that solve complex client and business challenges. This highly strategic leadership role sits at the intersection of AdTech, MarTech, audience data, identity, media activation, and product innovation. You'll be responsible for connecting platforms, technologies, data assets, and business capabilities to create scalable, market-ready solutions that drive growth, innovation, and measurable business impact. This is not a traditional engineering or infrastructure role. Instead, we're looking for a strategic innovator who can translate complexity into opportunity, design solution frameworks, and bring together cross-functional teams to create products and capabilities that differentiate us in the marketplace.

What You'll Do

• Design and architect solutions across audience data, identity, activation, measurement, CRM, retail media, and marketing technology ecosystems.
• Develop solution blueprints, integration strategies, and go-to-market frameworks that address evolving client and business needs.
• Evaluate existing technologies and capabilities to identify opportunities for innovation, optimization, and commercialization.
• Partner with product, media, data, analytics, technology, and commercial teams to bring new solutions to market.
• Assess build-versus-buy opportunities and identify strategic technology partnerships.
• Lead cross-functional initiatives that span multiple stakeholders, platforms, and business functions.
• Translate complex technical concepts into compelling business narratives for clients, partners, and executive leadership.
• Drive innovation across identity, audience solutions, retail media, clean rooms, measurement, activation, and emerging advertising technologies.

What We're Looking For

• AdTech Strategist
• Solutions Architect
• Innovation Leader
• Product Strategist
• Technology Consultant

You thrive in ambiguity and excel at:

• Solving complex business and technology challenges.
• Connecting platforms, data, workflows, and teams into scalable solutions.
• Balancing technical feasibility with commercial impact.
• Driving alignment and influence across diverse stakeholder groups.
• Simplifying complex concepts for both technical and non-technical audiences.
• Identifying new opportunities and turning ideas into actionable solutions.
• Leading innovation initiatives from concept through commercialization.

Key Experience

• AdTech and MarTech platforms
• Audience, identity, and customer data solutions
• CRM and Customer Data Platforms (CDPs)
• Retail media ecosystems
• Data clean rooms and privacy-safe collaboration environments
• Measurement, attribution, and analytics technologies
• Data partnerships and activation platforms
• Complex technology integrations
• Product strategy and solution development
• Go-to-market planning and commercialization

Why Join Us?

This is a unique opportunity to shape the future of advertising technology, audience solutions, and data-driven innovation. You'll work on high-impact initiatives, influence product and business strategy, and collaborate with industry leaders to build scalable solutions that drive growth and create competitive advantage. If you're passionate about innovation, enjoy solving complex problems, and want to help define the next generation of AdTech solutions, we’d love to hear from you.

At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.

Annual Salary Range

The annual salary range for this position is $136,850 - $180,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits

• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

Location

New York

Brand

Amplifi

Time Type

Full time

Contract Type

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail [e-mail] clicking on the link to let usknow the nature of your accommodation request and your contact information. We are here to support you.