Senior Digital Strategy & Web Experience Lead

Zeno Group

Chicago (IL)

On-site

USD 65,000 - 75,000

Full time

5 days ago

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Benefits offered by this job

Headspace access

401(k) plan

Paid time off

Mental health support

Job summary

Zeno Group is a fearless, independent global communications agency focused on delivering strategic digital excellence for clients. This Senior Account Executive role drives digital strategy across websites, content, search, social and AI-powered discovery, collaborating with senior strategists and cross-functional teams to translate insights into actionable recommendations.

You will own strategic workstreams, contribute to client engagements and build expertise in GEO, SEO, and digital

Qualifications

3+ years in digital strategy, communications, marketing or related fields.
Strong analytical skills and ability to translate data into insights.
Working knowledge of website/content strategy, audits, user journeys, optimization.
Familiarity with SEO, keyword research, and evolving search behaviors.
Knowledge of generative AI, AI-powered search and GEO.
Understanding social media strategy, audience behavior and channel roles.

Responsibilities

Develop integrated digital strategies across websites, content, search, social media and AI-powered discovery.
Conduct website, content, search, social and competitive audits to identify opportunities.
Support SEO and GEO strategies by analyzing search behavior and organic visibility.
Contribute to website and content strategies spanning user journeys and optimization roadmaps.
Analyze audience behaviors and social performance to inform channel strategies.
Present findings and partner with cross-functional teams to support programs.