Senior Digital Shelf & Content Ops Lead (Hybrid)

MRA Recruiting Services; United States; Hybrid; USD 126,000 - 154,000; Full time

Benefits offered by this job

401K with match

Pension Plan

Paid Parental Leave (16 weeks)

Generous PTO and holidays

Job summary

Medela LLC is seeking a Senior Digital Shelf & Content Operations Manager to lead the optimization and execution of product content across Amazon and other major online retailers. You will drive PDP optimization, brand stores, and content syndication while partnering with regional teams to improve discovery, conversion, and performance.

The role requires deep Amazon expertise, strong analytics, and cross-functional leadership to scale digital shelf initiatives across markets.

Qualifications

• Bachelor’s degree in Marketing, Business, eCommerce, Communications, or a related field.
• Minimum of 7 years of experience in digital shelf management, eCommerce content operations, product-content management, or digital commerce.
• Strong, hands-on experience with Amazon Vendor Central, Brand Registry, and PDP optimization.
• Experience using Salsify or a comparable PIM/PXM or content syndication platform.
• Demonstrated success improving product content, organic search visibility, conversion rates, or digital shelf performance.
• Strong understanding of Amazon SEO, keyword optimization, indexing, catalog management, and digital shelf analytics.
• Experience supporting Amazon marketplaces across multiple countries or regions.
• Experience managing product-content localization and international deployment.
• Proven ability to lead cross-functional projects and work effectively with multiple stakeholders.
• Strong analytical, problem-solving, communication, and project-management skills

Responsibilities

• Drive Amazon & Digital Shelf Performance across marketplaces.
• Lead the optimization of Amazon PDPs, including titles, descriptions, images, videos, A Content, and Brand Stores.
• Improve organic search visibility, discoverability, and conversion across Amazon and other major retailers.
• Identify and resolve catalog issues, suppressed listings, missing content, and barriers to performance.
• Monitor Amazon marketplace developments, search algorithms, and emerging AI-powered shopping capabilities.
• Own Product Content & Salsify Operations as a SME for content management and publishing workflows.
• Oversee content workflows, approvals, syndication, publishing, and verification across retail platforms.
• Ensure product information is accurate, consistent, compliant, and retailer-optimized.
• Identify opportunities to streamline processes, improve automation, and accelerate content deployment.
• Support global eCommerce growth with regional adaptation and localization.
• Turn Data into Action by analyzing digital shelf performance, reviews, and insights, and translating into recommendations.
• Collaborate with Marketing, Product, Sales, IT, Regulatory, and regional teams; manage external agencies and vendors; develop best practices.

Skills

Amazon Vendor Central

PDP optimization

Salsify

Content syndication

Digital shelf analytics

Analytical

Project management

Cross-functional collaboration

Education

Bachelor’s degree in Marketing, Business, eCommerce, Communications, or related field

Tools

Amazon Vendor Central

Brand Registry

PIM/PXM platforms

Job description

Medela LLC is seeking a Senior Digital Shelf & Content Operations Manager to lead the optimization and execution of product content across Amazon and other major online retailers. You will drive PDP optimization, brand stores, and content syndication while partnering with regional teams to improve discovery, conversion, and performance.

The role requires deep Amazon expertise, strong analytics, and cross-functional leadership to scale digital shelf initiatives across markets.