Senior Digital Shelf and Content Operations Manager-Consumer

Medela Medizintechnik GmbH & Co. Handels KG; McHenry (IL); Hybrid; USD 126,000 - 154,000; Full time

Benefits offered by this job

401K with match

Pension Plan

Paid Parental Leave

Job summary

Medela seeks a Senior Digital Shelf & Content Operations Manager to lead optimization of product content on Amazon and other major online retailers worldwide. You will drive PDP optimization, improve search visibility, and coordinate content workflows across regions.

The role blends hands-on execution with cross-functional leadership, leveraging Salsify and PDP knowledge to deliver measurable improvements in online discovery and conversion, with a hybrid work arrangement in the US.

Qualifications

• Bachelor's degree in Marketing, Business, eCommerce, Communications or related field.
• 7+ years of experience in digital shelf management, eCommerce content operations, or digital commerce.
• Strong hands-on experience with Amazon Vendor Central, Brand Registry, and PDP optimization.

Responsibilities

• Drive Amazon & Digital Shelf Performance across PDP optimization (titles, descriptions, images, A+ content).
• Improve organic search visibility and conversion across Amazon and other retailers.
• Oversee product-content workflows, approvals, and syndication across platforms (Salsify).
• Lead cross-functional collaboration with Marketing, IT, Product, Sales, and regional teams.

Skills

Amazon Shelf expertise

Analytical thinking

Cross-functional collaboration

Project management

Content optimization

Education

Bachelor's degree in Marketing, Business, eCommerce, Communications

Tools

Salsify

PIM/PXM

Job description

Senior Digital Shelf & Content Operations Manager – AmazonMEDELA LLCHybrid, 3 days a week in office, two days home officeStarting Salary: $140KHelp Shape How Consumers Discover and Experience Our Products OnlineAre you an Amazon digital shelf expert who knows how to turn product content into measurable business results?We are seeking a Senior Digital Shelf & Content Operations Manager to lead the optimization and execution of product content across Amazon marketplaces globally and other major online retailers, including Walmart, Target, and similar retail platforms.This is an opportunity for a hands-on eCommerce professional who understands the inner workings of Amazon, knows how to maximize product visibility and conversion, and enjoys solving complex content and operational challenges.The ideal candidate brings deep experience with Amazon Vendor Central, Product Detail Page (PDP) optimization, Salsify, content syndication, and digital shelf analytics. This individual will play a critical role in improving how consumers find, evaluate, and purchase our products online.This role offers the opportunity to make a meaningful impact on global eCommerce performance by improving how products are presented, discovered, and purchased.You'll have the opportunity to combine your Amazon expertise, technical knowledge, analytical skills, and creativity to influence digital shelf performance across multiple markets.If you're a hands-on digital shelf professional who knows Amazon inside and out and enjoys turning complex challenges into measurable improvements, we'd welcome the opportunity to connect.What You'll DoDrive Amazon & Digital Shelf PerformanceLead the optimization of Amazon Product Detail Pages (PDPs), including product titles, descriptions, images, videos, A+ Content, and Brand Stores.Improve organic search visibility, product discoverability, and conversion across Amazon and other major online retailers.Identify and resolve catalog issues, suppressed listings, missing content, and other barriers affecting product performance.Monitor Amazon marketplace developments, search algorithms, and emerging AI-powered shopping capabilities.Own Product Content & Salsify OperationsServe as a key subject matter expert for Salsify and digital product-content management.Oversee product content workflows, including approvals, syndication, publishing, and verification across retail platforms.Ensure product information is accurate, consistent, compliant, and optimized for each retailer.Identify opportunities to streamline processes, improve automation, and accelerate content deployment.Support Global eCommerce GrowthManage digital shelf execution across Amazon marketplaces globally, with an immediate focus on the US and Europe.Partner with regional teams to adapt product content to local languages, consumer preferences, and retailer requirements.Establish consistent digital shelf standards and best practices across markets.Support new product launches, promotions, and major commercial events by ensuring product pages are accurate and ready for consumers.Turn Data into ActionAnalyze digital shelf performance, including organic search rankings, conversion, content quality, and competitive positioning.Use consumer reviews, ratings, and search insights to identify opportunities for product-content improvements.Lead content testing and optimization initiatives to improve the online shopping experience.Translate performance data into actionable recommendations and measurable results.Collaborate & LeadWork closely with Marketing, Product Management, Sales, IT, Regulatory, and regional teams to drive digital shelf improvements.Manage external agencies, content vendors, and technology partners.Develop processes, training, and best practices that improve execution across the organization.What We're Looking ForRequired QualificationsBachelor's degree in Marketing, Business, eCommerce, Communications, or a related field.Minimum of 7 years of experience in digital shelf management, eCommerce content operations, product-content management, or digital commerce.Strong, hands-on experience with Amazon Vendor Central, Brand Registry, and PDP optimization.Experience using Salsify or a comparable PIM/PXM or content syndication platform.Demonstrated success improving product content, organic search visibility, conversion rates, or digital shelf performance.Strong understanding of Amazon SEO, keyword optimization, indexing, catalog management, and digital shelf analytics.Experience supporting Amazon marketplaces across multiple countries or regions.Experience managing product-content localization and international deployment.Proven ability to lead cross-functional projects and work effectively with multiple stakeholders.Strong analytical, problem-solving, communication, and project-management skills.Additional Experience That Would Be ValuableDigital shelf experience with Walmart, Target, CVS, Walgreens, Kroger, or other major retailers.Experience within consumer products, consumer healthcare, or related industries.Experience managing content agencies, translation providers, or technology vendors.Experience improving digital content processes through automation and emerging technologies.What We Offer our Senior Digital Shelf and Content Operations ManagerComprehensive benefits plan401K with matchPension Plan16-week Paid Parental LeaveGenerous PTO package, plus 14 paid holidaysA great place to work!This is not a job description. More details will be provided regarding the functions of this position.We are not accepting candidates from recruiting firms or agencies.At Medela, you will be joining a global community of colleagues, united by the purpose that drives our business: helping people. Medela exists to advance human health and well-being through knowledge-based and innovative human milk and medical vacuum solutions.If you are interested in this opportunity, we are looking forward to receiving your application.For this position we only consider direct applications - thank you for your understanding.As an EEO/Affirmative Action Employer, all qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, citizenship, sex, protected veteran status, age, physical or mental disability, medical condition, HIV/AIDs status, marital status, domestic partner status, sexual orientation, gender identity (transgender status), weight, height or any other characteristic protected by federal, state, or local law or ordinance.https://mandatoryview.com/?LicenceId=e7c44cfe-6946-4b77-9939-493d186ba760&ProductType=OnlineApplicant&SubType=PG