Senior Digital & Retail Media Leader

Ken Media; Austin (TX); On-site; USD 150,000 - 190,000; Full time

Job summary

KEN Media in Austin, TX seeks a senior, client-facing Digital Media Director to lead digital and retail media across the agency's roster, from planning to reporting. Embedded in our office, you'll set standards, drive measurably successful campaigns, and grow our in-house digital capability.

You’ll partner with the Head of Media on pitches and act as the senior lead for clients. You’ll oversee the execution team and craft playbooks, dashboards and training to scale digital results.

Qualifications

• 7+ years in digital media at an agency or in-house.
• 2+ years planning and managing retail media programs.
• Experience contributing to digital parts of pitches and RFPs.
• Degree or diploma in business, marketing or communications, or equivalent experience.

Responsibilities

• Act as the senior digital point of contact for clients.
• Lead retail media planning and build KEN's retail media offering.
• Own Amazon strategy, budget setting and pacing within the total media plan.
• Build cross-channel digital plans (programmatic, CTV/OTT, paid social, search, retail media).
• Lead post-campaign reporting and quarterly business reviews tied to client priorities.
• Mentor and train planners and strategists on digital and retail media.

Skills

Digital media leadership

Client management

Retail media planning

Amazon Ads management

Cross-channel planning

Education

Degree in business/marketing/communications

Tools

DV360

The Trade Desk

Google Ads

CM360

SA360

Meta Ads

Job description

KEN Media in Austin, TX seeks a senior, client-facing Digital Media Director to lead digital and retail media across the agency's roster, from planning to reporting. Embedded in our office, you'll set standards, drive measurably successful campaigns, and grow our in-house digital capability.

You’ll partner with the Head of Media on pitches and act as the senior lead for clients. You’ll oversee the execution team and craft playbooks, dashboards and training to scale digital results.