Senior Digital Marketing & Platform Lead

Norton Rose Fulbright LLP; Dallas (TX); On-site; USD 90,000 - 150,000; Full time

Benefits offered by this job

Health insurance

401(k) plan and profit sharing

Paid time off (minimum 20 days)

Parental leave

Job summary

Norton Rose Fulbright US LLP is seeking a Manager, Digital Marketing to lead and optimize the firm’s digital marketing programs across websites, blogs, and campaigns. You will manage a team, partner with the Content and BD teams, and drive brand visibility and thought leadership globally.

The role requires senior expertise in CMS, SEO, analytics and multiple marketing platforms, with a focus on operational excellence across digital assets and workflows.

Qualifications

• Bachelor’s degree in digital marketing, digital media, marketing technology, marketing operations, or a related field and five or more years of relevant professional experience.
• In lieu of a bachelor’s degree, nine years of relevant experience in digital marketing, web management, or marketing technology.
• Demonstrated experience leading digital platforms, SEO strategy and vendor relationships.
• Strong project management and organizational skills with the ability to manage competing priorities.
• Experience managing digital projects, campaigns and stakeholder relationships in a professional services environment preferred.
• Strong knowledge of digital marketing platforms, content management systems and analytics tools.

Responsibilities

• Lead, coach and develop a team of digital marketing professionals, including workload prioritisation and career development.
• Partner with Content and BD teams to implement digital marketing strategies and support business development, thought leadership and brand visibility goals.
• Oversee day-to-day management of digital marketing platforms, websites, blogs, and campaign tools.
• Develop and approve keyword and SEO strategies and collaborate with stakeholders to improve site search and rankings.
• Monitor performance metrics and deliver actionable insights to optimize engagement and campaign effectiveness.

Education

Bachelor’s degree in digital marketing, digital media, marketing technology, marketing operations, or a related field

Tools

Adobe Experience Manager

WordPress

HubSpot

HTML

CSS

Google Analytics

Google Search Console

SEMrush

Job description

Norton Rose Fulbright US LLP is seeking a Manager, Digital Marketing to lead and optimize the firm’s digital marketing programs across websites, blogs, and campaigns. You will manage a team, partner with the Content and BD teams, and drive brand visibility and thought leadership globally.

The role requires senior expertise in CMS, SEO, analytics and multiple marketing platforms, with a focus on operational excellence across digital assets and workflows.