Senior Demand Gen Strategist

Thomson Reuters; Eagan (MN); On-site; USD 55,104 - 63,369; Full time

Benefits offered by this job

Medical benefits

Dental benefits

Vision benefits

Retirement benefits

Job summary

A leading global information services company is looking for a Sr. Marketer to drive marketing strategies for the corporate sector in the United States. This role involves understanding go-to-market strategies, overseeing multiple marketing campaigns, and ensuring alignment with overall marketing objectives. Candidates should have 5+ years of experience in digital marketing or demand generation, strong analytical skills, and proficiency in marketing automation tools. Compensation is between $40-46/hr USD.

Qualifications

• 5+ years of experience in campaign planning, digital marketing, growth marketing, or demand generation.
• Proven ability to develop and implement marketing strategies and campaigns.
• Strong analytical skills with experience in forecasting, measuring, and reporting on marketing metrics.
• Excellent collaboration and communication skills.

Responsibilities

• Understand Corporate segment go-to-market strategies and translate business goals into marketing strategies.
• Partner across marketing organization to bring strategies to life through planning and integration.
• Oversee multiple campaigns ensuring alignment with marketing strategy.

Skills

Campaign planning

Digital marketing

Growth marketing

Demand generation

Analytical skills

Collaboration

Communication

Leadership

Education

BA/BS

Tools

Eloqua

Workfront

Tableau

Salesforce

Job description

A leading global information services company is looking for a Sr. Marketer to drive marketing strategies for the corporate sector in the United States. This role involves understanding go-to-market strategies, overseeing multiple marketing campaigns, and ensuring alignment with overall marketing objectives. Candidates should have 5+ years of experience in digital marketing or demand generation, strong analytical skills, and proficiency in marketing automation tools. Compensation is between $40-46/hr USD.