Senior Demand Gen Marketer, SaaS SMB

Fourth; Austin (TX); On-site; USD 80,000 - 100,000; Full time

Benefits offered by this job

Unlimited PTO

Medical, Dental, Vision Insurance

401k Match

Parental Leave

Laptop and equipment

Job summary

Fourth, a leader in restaurant and hospitality management technology, is seeking a Demand Generation Marketer in Austin, Texas. You'll own pipeline programs and drive inbound and outbound demand efforts to support our growing SMB team.

Your role involves developing multi-touch campaigns, collaborating with sales, and leveraging data to refine our marketing strategies. The ideal candidate has 5-7 years of experience in B2B demand generation, particularly in a SaaS environment.

Benefits include unlimited PTO, medical insurance, and a 401k match.

Qualifications

• 5–7 years experience in B2B demand generation, ideally in SaaS.
• Proficient in multiple marketing channels: email, paid media, content.
• Able to connect marketing and sales for effective pipeline management.

Responsibilities

• Drive all inbound and outbound demand generation activities.
• Develop integrated marketing campaigns to engage restaurant operators.
• Analyze pipeline data to improve marketing effectiveness.

Skills

B2B demand generation

SaaS experience

Multi-channel marketing

Strong writing skills

Sales collaboration

Data-driven decision making

Curiosity

Job description

Fourth, a leader in restaurant and hospitality management technology, is seeking a Demand Generation Marketer in Austin, Texas. You'll own pipeline programs and drive inbound and outbound demand efforts to support our growing SMB team.

Your role involves developing multi-touch campaigns, collaborating with sales, and leveraging data to refine our marketing strategies. The ideal candidate has 5-7 years of experience in B2B demand generation, particularly in a SaaS environment.

Benefits include unlimited PTO, medical insurance, and a 401k match.