Senior Demand Gen Lead — Remote Mail Growth

Superhuman Labs, Inc.; United States; Hybrid; USD 140,000 - 180,000; Full time

Benefits offered by this job

Health care

401(k) matching

Paid parental leave

Generous stipends

Job summary

Superhuman Labs, Inc. is seeking a Demand Generation Lead within Revenue Marketing to drive pipeline growth for Superhuman Mail. This role focuses on building and scaling integrated demand programs across paid, earned, and owned channels.

You will partner with Sales, Product Marketing, Growth, and RevOps to translate product priorities into market-facing campaigns that drive new logo acquisition, expansion, and revenue growth. Remote-friendly with collaboration weeks as needed.

Qualifications

• 8-10+ years of experience in B2B marketing, demand gen, product marketing, and/or growth roles.
• Proven track record of driving pipeline and revenue through integrated campaigns.
• Deep expertise in product demand and tailoring programs to personas and funnel stages.
• Experience partnering with Sales in a sales-led GTM motion.
• Strong analytical orientation with data-driven decision making.
• Experience running agile campaign frameworks and rapid experimentation.

Responsibilities

• Own the execution for Superhuman Mail, aligning with GTM goals and revenue targets.
• Collaborate with cross-functional partners to build and run full-funnel campaigns across paid, earned, and owned channels.
• Partner with Sales and RevOps to align campaign strategy with pipeline goals and account priorities.
• Build and optimize nurture programs that accelerate leads through the funnel and drive customer expansion.
• Measure and report on campaign performance, pipeline impact, and ROI.
• Collaborate with Sales, Customer Success, Product, Product Marketing, Content, Brand, Growth to deliver a cohesive buyer experience.

Skills

B2B Marketing

Demand Gen

Growth Roles

Cross-functional Leadership

Sales Alignment

Data-driven Decisions

Agile Campaigns

Pardot

Salesforce

6sense

Tools

Pardot

Salesforce

6sense

Job description

Superhuman Labs, Inc. is seeking a Demand Generation Lead within Revenue Marketing to drive pipeline growth for Superhuman Mail. This role focuses on building and scaling integrated demand programs across paid, earned, and owned channels.

You will partner with Sales, Product Marketing, Growth, and RevOps to translate product priorities into market-facing campaigns that drive new logo acquisition, expansion, and revenue growth. Remote-friendly with collaboration weeks as needed.