Senior Data Analyst: Growth & Funnel Insights

Hippo Insurance; Mesquite (TX); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Health benefits

Dental & Vision

401(k)

Disability insurance

FSA for health

Employee Assistance Program

Equity compensation

Flexible time off

Parental leave (12 weeks)

Onsite snacks & lunches

Job summary

Hippo Insurance seeks a Senior Data Analyst to drive growth analytics across Sales, Marketing, and product initiatives. You will build scalable data views of the customer funnel, monitor performance, and partner with cross-functional teams to translate insights into actionable recommendations.

This role focuses on forecasting, experimentation, and scenario modeling to support launches and market expansion, with hybrid work options across Austin or Dallas.

Qualifications

• 3-5 years of experience in business analytics, growth analytics, marketing analytics, strategy, or a related field.
• Strong SQL, Excel, and data visualization skills; Tableau experience preferred.
• Experience analyzing customer or marketing funnels, conversion performance, customer acquisition, or related growth metrics.
• Experience with forecasting, scenario modeling, or business planning.
• Ability to translate complex analysis into clear and actionable insights for senior stakeholders.
• Strong communication and cross-functional partnership skills.
• A proactive mindset and willingness to take ownership of ambiguous analytical problems.
• Comfortable operating in a fast-paced environment with evolving priorities.

Responsibilities

• Build and maintain reliable views of the customer funnel across marketing spend, leads, quotes, applications, binds, premium, and conversion.
• Analyze funnel performance to identify where customers are dropping out and determine whether changes are driven by lead quality, channel mix, pricing, sales activity, customer experience, or other factors.
• Analyze marketing channel performance across metrics such as CPL, CAC, CPB, conversion, lead quality, and premium to help inform investment decisions.
• Support customer and market segmentation by analyzing customer, home, geographic, channel, and conversion characteristics.
• Partner with Marketing and Data Science on experimentation, including defining hypotheses, success metrics, guardrails, sample-size requirements, and post-test analysis.
• Support forecasting and AOP planning through scenario modeling across marketing spend, conversion, CAC, premium, capacity, and market expansion assumptions.
• Develop state- and market-level performance analysis to support launch sequencing and measure performance as new products or initiatives expand.
• Monitor performance after launch and proactively identify emerging trends, risks, and opportunities.
• Partner with Data Engineering and other teams to improve attribution, tracking, data quality, and integration across systems such as Salesforce, marketing platforms, product analytics, and policy data.
• Help transition recurring manual analyses into scalable datasets, dashboards, and monitoring processes.
• Develop executive-ready insights and recommendations that clearly explain what happened, why it happened, and what action should be taken.
• Provide analytical support across the broader Sales & Marketing portfolio as priorities evolve.

Skills

SQL

Excel

Data visualization

Tableau

Tools

Salesforce

Job description

Hippo Insurance seeks a Senior Data Analyst to drive growth analytics across Sales, Marketing, and product initiatives. You will build scalable data views of the customer funnel, monitor performance, and partner with cross-functional teams to translate insights into actionable recommendations.

This role focuses on forecasting, experimentation, and scenario modeling to support launches and market expansion, with hybrid work options across Austin or Dallas.