Senior CTV & Programmatic Media Strategist

Trend; Vancouver (WA); On-site; USD 100,000 - 250,000; Full time

Job summary

Trend is seeking a Senior Media Buyer focused on CTV and Programmatic Advertising. The ideal candidate will lead campaign strategies, manage significant budgets, and collaborate with various teams to ensure optimal performance. This role necessitates a deep understanding of programmatic buying and the CTV landscape, with a proven history of achieving substantial returns on advertising spend.

With responsibility over campaign management and comprehensive media strategies, the candidate will analyze data trends and enhance campaign efficiency, all while mentoring junior team members.

Qualifications

• Minimum of 5+ years of experience in digital media buying.
• Experience managing six‑figure to seven‑figure monthly advertising budgets.
• Strong verbal and written communication skills.

Responsibilities

• Develop and optimize CTV and programmatic advertising campaigns.
• Create comprehensive media strategies aligning with client objectives.
• Monitor campaign performance daily and optimize toward key metrics.

Skills

Digital media buying

Programmatic advertising

CTV campaigns

Analytical skills

Communication skills

Tools

Google Analytics

Looker Studio

Excel

Google Sheets

Job description

Trend is seeking a Senior Media Buyer focused on CTV and Programmatic Advertising. The ideal candidate will lead campaign strategies, manage significant budgets, and collaborate with various teams to ensure optimal performance. This role necessitates a deep understanding of programmatic buying and the CTV landscape, with a proven history of achieving substantial returns on advertising spend.

With responsibility over campaign management and comprehensive media strategies, the candidate will analyze data trends and enhance campaign efficiency, all while mentoring junior team members.