Senior Director, CTV & Programmatic Acquisition
Thrive Market
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Benefits offered by this job
Job summary
Thrive Market in Los Angeles is seeking an experienced Associate Director of CTV & Programmatic to own and lead strategies for Connected TV, YouTube, and paid audio campaigns. You will be responsible for driving new member growth and ensuring the effectiveness of our multi-million dollar media budget.
The ideal candidate has over 7 years of performance marketing experience and a strong background in managing agency partners and executing creative testing programs. Thrive Market offers competitive compensation and comprehensive health benefits.
Qualifications
- 7+ years in performance or growth marketing with deep expertise.
- Proven track record owning multi-million-dollar video media budgets.
- Strong command of video and audio measurement methodologies.
Responsibilities
- Own the full CTV and programmatic video strategy.
- Manage Thrive’s agency partner(s) for performance targets.
- Define media budgets and manage bids across channels.
Skills
Education
Tools
Job description
Thrive Market in Los Angeles is seeking an experienced Associate Director of CTV & Programmatic to own and lead strategies for Connected TV, YouTube, and paid audio campaigns. You will be responsible for driving new member growth and ensuring the effectiveness of our multi-million dollar media budget.
The ideal candidate has over 7 years of performance marketing experience and a strong background in managing agency partners and executing creative testing programs. Thrive Market offers competitive compensation and comprehensive health benefits.
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