Senior Creative Art Director — Lead Brand & Concepts

Lifted, an Upwork Company™; Santa Fe (NM); On-site; USD 90,000 - 130,000; Full time

Job summary

Lifted, an Upwork Company™ is seeking senior creative leadership to guide vision and brand expression across campaigns. The role oversees designers, photographers, videographers, and copy partners, ensuring brand consistency and high-quality execution.

You will collaborate with marketing, product, and leadership to align on strategy, mentor talent, and drive creative direction from concept to delivery across multiple channels.

Qualifications

• Experience leading senior creative direction across campaigns and channels.
• Ability to translate consumer insights into compelling platforms.
• Proven track record directing design, copy, motion, and production teams.

Responsibilities

• Lead creative vision and brand expression for campaigns.
• Direct multidisciplinary teams to execute concepts from concepting to delivery.
• Review and approve work ensuring consistency with brand standards and strategy.
• Collaborate with marketing, product, and leadership to align on direction.
• Mentor talent and set craft standards across teams.
• Develop visual concepts, storyboards, and territories for campaigns.

Skills

Lead creative vision

Brand expression

Translate business strategies

Direct multidisciplinary teams

Quality review & brand standards

Strategic collaboration

Mentoring talent

Decision-making on concepts

Visual direction development

Campaign concepts & storytelling

Job description

Lifted, an Upwork Company™ is seeking senior creative leadership to guide vision and brand expression across campaigns. The role oversees designers, photographers, videographers, and copy partners, ensuring brand consistency and high-quality execution.

You will collaborate with marketing, product, and leadership to align on strategy, mentor talent, and drive creative direction from concept to delivery across multiple channels.