Senior Creative Art Director - Lead Brand & Campaign Vision

Upwork; Lincoln (NE); On-site; USD 100,000 - 160,000; Full time

Job summary

Lifted is building a talent pool and seeking a senior creative leader to drive vision and brand direction across enterprise projects. You will oversee multidisciplinary teams—design, copy, motion, production—ensuring consistency, quality, and alignment with brand standards.

You will mentor teams, shape visual identity, and partner with marketing and leadership to deliver compelling campaigns while maintaining high creative culture and craft standards.

Qualifications

• Lead creative vision, concept development, and brand expression across campaigns and channels.
• Translate business strategies and consumer insights into compelling creative platforms.
• Direct multidisciplinary creative teams (design, copy, motion, production) through concepting to execution.
• Review and approve creative work to ensure consistency, quality, and adherence to brand standards.
• Partner with marketing, product, global/regional creative, and leadership to align on strategy and creative direction.
• Manage creative presentations, storytelling, narrative frameworks, and pitch development.
• Mentor and elevate talent; set craft standards and creative culture expectations.
• Make final decisions on creative concepts, visual tone, and brand identity evolution.
• Develop visual concepts, storyboards, and creative territories for campaigns and content.
• Guide designers, photographers, videographers, and copy partners in executing visual direction.
• Oversee composition, typography, color, layout, and brand visual identity application.
• Provide on-set art direction during photo/video shoots.
• Collaborate with cross-functional teams to ensure brand consistency across deliverables.
• Present creative work internally and incorporate feedback.
• Ensure all assets meet brand style guidelines and quality standards.

Skills

Creative vision

Concept development

Brand expression

Brand standards

Strategy alignment

Consumer insights

Direct multidisciplinary teams

Creative direction

Mentorship

Visual direction

Storytelling

Pitch development

Brand identity evolution

On-set art direction

Collaboration across functions

Quality control

Job description

Lifted is building a talent pool and seeking a senior creative leader to drive vision and brand direction across enterprise projects. You will oversee multidisciplinary teams—design, copy, motion, production—ensuring consistency, quality, and alignment with brand standards.

You will mentor teams, shape visual identity, and partner with marketing and leadership to deliver compelling campaigns while maintaining high creative culture and craft standards.