Senior Copywriter: Brand Voice & Campaign Architect

Rivian; Tustin (CA); On-site; USD 79,000 - 98,000; Full time

Benefits offered by this job

Health, dental, vision insurance

401(k) plan and Employee StockPurchase

Paid vacation and paid sick leave

Job summary

Rivian is seeking a Senior Copywriter to shape how the brand shows up in the world, from concepting to final copy. You will craft language across campaigns, product stories, and customer communications, reporting to the Lead Copywriter and collaborating with art directors, strategists, and marketers.

You will help carry ideas across the customer journey, maintain consistency and craft, and write across email, social, editorial, and experiential work, ensuring Rivian’s mission resonates with

Qualifications

• 4+ years in copywriting, brand writing, advertising, editorial, content design, or related creative discipline.
• A strong portfolio demonstrating concept development, brand voice, and polished execution across multiple formats and channels.
• Excellent writing and editing skills, with the ability to make complex subjects clear, engaging, and emotionally resonant.
• Collaborative, trusted partner who is comfortable working with designers, product, marketing, communications, legal, and other cross-functional teams.
• Experience with integrated projects from early concepting through final production.

Responsibilities

• Write copy for integrated campaigns and brand initiatives from brief through delivery with guidance from a Lead Copywriter.
• Develop creative concepts, headlines, taglines, product stories, and customer-facing copy across channels; contribute to platforms and messaging architectures.
• Apply and evolve voice, tone, and messaging principles to create a connected customer experience and strengthen brand distinctiveness.
• Partner with art directors, designers, strategists, producers, and cross-functional stakeholders to turn briefs into compelling, strategically grounded work.
• Translate Rivian’s mission, products, technology, and customer experience into language that is clear, inviting, and on-brand.
• Write across formats including website, email, newsletters, social, retail, CRM, film and video, experiential, and launch materials.
• Contribute to briefs and go-to-market narratives by bringing a customer, product, and business perspective.

Skills

Copywriting

Brand writing

Editing

Concept development

Voice & tone

Cross-functional collaboration

Presentation

Time management

Organizational skills

Feedback collaboration

Job description

Rivian is seeking a Senior Copywriter to shape how the brand shows up in the world, from concepting to final copy. You will craft language across campaigns, product stories, and customer communications, reporting to the Lead Copywriter and collaborating with art directors, strategists, and marketers.

You will help carry ideas across the customer journey, maintain consistency and craft, and write across email, social, editorial, and experiential work, ensuring Rivian’s mission resonates with