Senior Conversion Rate Optimization & Merchandising Manager

Dyrdek Machine, LLC; Park City (UT); Hybrid; USD 110,000 - 160,000; Full time

Benefits offered by this job

Employee stock options

Health, Vision, Dental

401k Match

Unlimited PTO

Finish Line Fridays

18 holidays

Annual perks program

Product access

Job summary

Momentous, a dynamic human performance company, seeks a Senior Manager of CRO & Merchandising to optimize LiveMomentous.com, driving conversion, AOV, and subscription growth. You will lead the experimentation program and site merchandising, turning insights into measurable impact across the customer journey.

This role emphasizes daily site improvement over campaigns, requiring strong collaboration with cross-functional teams to enhance user experience and revenue.

Qualifications

• 5-7+ years of ecommerce experience with ownership of a CRO or ecommerce optimization program
• Deep Shopify Plus experience
• Proven success increasing ecommerce performance through experimentation and merchandising
• Strong understanding of customer behavior, UX, and ecommerce best practices
• Experience with GA4, heatmapping tools, A/B testing platforms, and analytics (Heatmap.com, Microsoft Clarity, Intelligems, etc.)
• Comfortable partnering with developers, designers, marketers, and product teams

Responsibilities

• Own the CRO strategy, testing roadmap, and experimentation program
• Develop, prioritize, analyze and report out on A/B tests
• Use customer behavior and analytics to identify optimization opportunities
• Drive improvements in conversion rate, revenue per visitor, AOV, and subscription performance

Skills

CRO strategy

Shopify Plus

A/B testing

Analytics

GA4

Tools

GA4

Heatmap.com

Microsoft Clarity

Intelligems

Job description

Company Overview:

Momentous is a dynamic, fast-growing human performance company offering the highest quality supplements designed to enhance physical and cognitive well-being.

At Momentous, we believe that people at their best will produce a positive impact in their personal lives, communities, and, ultimately, the world.

No matter our customer's goal or what they want to achieve, we are on a relentless quest to help them get there. We work with some of the greatest minds in science and athletic performance who tap into the latest research and real-world experience to create a portfolio of products designed with one common goal—to help our customers be their best.

What we’re proud of:

• Best in the field. We have built an advanced network of world-renowned experts in the field of human performance.
• Trusted and used by the best. We are honored to work with more than 150 teams in professional and NCAA sports, including Stanley Cup Champions, Tour de France winners, and all NFL Teams.
• Push what’s possible.Named to the prestigious Inc. 5000 list three years in a row (#392 in 2025) as one of the fastest-growing companies in the US. Ranked #4 in the Rocky Mountain Region in 2025.

Position Summary:

The Senior Manager of CRO & Merchandising owns the ongoing optimization of LiveMomentous.com. This role is responsible for increasing conversion, AOV, subscription adoption, and revenue by improving how customers discover, evaluate, and purchase products. This role leads our experimentation program, owns site merchandising, identifies opportunities throughout the customer journey, and partners cross‑functionally to turn insights into measurable business impact.

This isn't a campaign or launch role, it's about making the website better every day.

Responsibilties:

Conversion Rate Optimization

• Own the CRO strategy, testing roadmap, and experimentation program
• Develop, prioritize, analyze and report out on A/B tests
• Use customer behavior and analytics to identify optimization opportunities
• Drive improvements in conversion rate, revenue per visitor, AOV, and subscription performance

Customer Insights & Analytics

• Analyze customer behavior using GA4, heatmaps, session recordings, and funnel analysis
• Identify friction across the shopping journey and prioritize improvements
• Measure performance, communicate insights, and build data‑backed business cases

Process & Innovation

• Leverage AI and automation to improve efficiency and scale ecommerce operations
• Identify opportunities to simplify workflows and improve team productivity

Qualifications:

• 5 - 7+ years of ecommerce experience with ownership of a CRO or ecommerce optimization program
• Deep Shopify Plus experience
• Proven success increasing ecommerce performance through experimentation and merchandising
• Strong understanding of customer behavior, UX, and ecommerce best practices
• Experience with GA4, heatmapping tools, A/B testing platforms, and analytics (Heatmap.com, Microsoft Clarity, Intelligems, etc.)
• Comfortable partnering with developers, designers, marketers, and product teams

Benefits:

• Our fast-paced, high growth environment creates a strong opportunity for professional development born from evolving experiences
• Competitive cash compensation plus employee stock options
• Health/Vision/Dental
• 401k Match
• Unlimited PTO
• Finish Line Fridays - finish at 3:00 every Friday
• Generous set of observed holidays (18 days of office closure in 2026)
• $1,000 annual perks program to support a high‑performance lifestyle
• Access to Momentous products and merchandise

Location:

This is a hybrid position out of our Park City, UT office.

EQUAL EMPLOYMENT OPPORTUNITY

Momentous provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. We are committed to bringing together individuals from different backgrounds and perspectives, and providing employees with a safe and welcoming work environment where everyone can thrive. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.