Senior Content Strategy Leader

Lumen; Honolulu (HI); Remote; USD 139,000 - 185,000; Full time

Job summary

Lumen, a trusted network for the AI-powered world, seeks a Senior Manager of Content Strategy to lead messaging across channels, translating business priorities into scalable content solutions and audience-focused experiences.

You will guide governance, drive content systems, and collaborate across Brand, Product Marketing, Communications, Digital Experience, and Operations to enhance audience understanding and content reuse in a fast-changing AI era.

Qualifications

• 7+ years of experience in Content Strategy, Editorial Strategy, Information Architecture, Messaging Strategy, or a related discipline.
• 2+ years of experience leading content professionals, teams, or major content programs.
• Advanced knowledge of messaging architecture, content strategy, editorial practices, and audience communication.
• Experience developing and applying messaging frameworks and content-governance practices.
• Experience leading complex content initiatives across multiple functions.
• Experience improving content processes, systems, and reusable models.
• Experience presenting recommendations to senior stakeholders.
• Experience influencing decisions across functions without direct authority.
• Strong systems-thinking, planning, facilitation, and project-leadership capabilities.
• Experience operating in complex and fast-changing environments.
• Experience in B2B technology marketing or customer communication strategy preferred.

Responsibilities

• Translate business, brand, customer, and creative priorities into actionable content plans, messaging frameworks, narrative structures, and audience-specific approaches across programs, products, campaigns, channels, and experiences.
• Apply and advance practices in messaging architecture, editorial strategy, voice and tone, taxonomy, information architecture, audience strategy, and content operations; advise senior stakeholders on alternatives and tradeoffs.
• Establish, apply, and improve standards for messaging, positioning, editorial quality, and content governance; resolve conflicts, align competing stakeholder needs, and elevate decisions affecting enterprise strategy, policy, or positioning.
• Lead the development and adoption of content models, taxonomies, templates, modular frameworks, and lifecycle practices that enable personalization, reuse, consistency, and reduced duplication and rework.
• Direct content strategy across customer journeys and connected experiences, identify communication gaps, and improve customer understanding and omnichannel consistency through intentional, audience-centered content design.
• Coordinate the Message component of the broader Idea, Message, and Expression model; build alignment across creative and business functions; and present clear, evidence-based recommendations to senior stakeholders.
• Establish measures for messaging clarity, usefulness, quality, consistency, scalability, delivery, and campaign outcomes; create feedback loops and use performance insights to refine content approaches and team practices.
• Lead, coach, and develop content strategists, copywriters, and editorial contributors; set objectives and expectations, assign resources, remove barriers, strengthen functional capability, and support succession and workforce planning.
• Improve intake, prioritization, planning, governance, review, and resource-management processes; balance planned initiatives with emerging needs; manage capacity risks; and increase efficiency while maintaining quality.
• Lead unusually complex work across multiple programs, audiences, products, and customer experiences, directly influencing messaging clarity, brand consistency, campaign effectiveness, customer understanding, stakeholder alignment, and team performance.

Skills

Content strategy

Editorial strategy

Information architecture

Messaging strategy

Audience communication

Leadership

Cross-functional collaboration

Strategic thinking

Project management

Change agility

B2B tech marketing

Job description

Lumen, a trusted network for the AI-powered world, seeks a Senior Manager of Content Strategy to lead messaging across channels, translating business priorities into scalable content solutions and audience-focused experiences.

You will guide governance, drive content systems, and collaborate across Brand, Product Marketing, Communications, Digital Experience, and Operations to enhance audience understanding and content reuse in a fast-changing AI era.