Senior Content Strategy Lead | AI-Powered B2B Finance

insightsoftware; United States; On-site; USD 88,000 - 111,000; Full time

Benefits offered by this job

Professional growth opportunities

Collaborative culture

Bonus eligibility for non-sales roles

Job summary

insightsoftware is seeking a Senior Content Strategist to lead the content strategy for its equity management marketing team. The role demands exceptional writing skills and experience in B2B marketing to create impactful content that drives pipeline and builds credibility.

You will define the content direction, collaborate across teams, and leverage AI to enhance content workflows. The position offers a salary range of $88,000 to $111,000 per year, reflecting a commitment to pay transparency and fair compensation.

Qualifications

• 7+ years of experience in content strategy and marketing.
• Exceptional writing and editing skills for senior finance audiences.
• Demonstrated AI fluency with content tools.
• Strong understanding of SEO and AEO principles.

Responsibilities

• Define and own content strategy for equity business.
• Write, edit, and produce high-quality content across various formats.
• Build and manage customer content programs to drive marketing efforts.
• Partner with teams to improve AI-powered content workflows.

Skills

Content strategy

B2B marketing

Writing and editing

SEO knowledge

AI fluency

Education

Bachelor's degree in Marketing, Business, or related field

Job description

insightsoftware is seeking a Senior Content Strategist to lead the content strategy for its equity management marketing team. The role demands exceptional writing skills and experience in B2B marketing to create impactful content that drives pipeline and builds credibility.

You will define the content direction, collaborate across teams, and leverage AI to enhance content workflows. The position offers a salary range of $88,000 to $111,000 per year, reflecting a commitment to pay transparency and fair compensation.