Lead Content Strategist

Placements24; Mississippi; Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Highly competitive salary

Full remote with flexible hours

Health and wellness benefits

Generous leave and PTO

Career development opportunities

Job summary

Placements24 is seeking a strategic Lead Content Strategist to spearhead global content initiatives while leading a remote team. You will shape narratives, drive distribution, and measure impact to maximize audience reach in the arts and entertainment space.

The role emphasizes storytelling excellence, collaboration with marketing and product teams, and data-driven optimization in a remote environment.

Qualifications

• Master's degree in Marketing, Communications, Journalism, or related field.
• 7+ years of experience in content strategy, digital marketing, or editorial management.
• Experience leading remote teams and managing cross-functional projects.
• Expertise in SEO best practices, CMS platforms, and analytics tools (e.g., Google Analytics).
• Strong writing and storytelling abilities with attention to detail.

Responsibilities

• Develop and implement a cohesive content strategy across digital channels.
• Lead and mentor a remote team of content creators, editors, and SEO specialists.
• Oversee editorial calendar and ensure timely publication of high-quality content.
• Conduct audience research and competitive analysis to identify content opportunities.
• Define KPIs, track performance, and provide insights for optimization.
• Collaborate with marketing, product, and design to align content with campaigns.

Skills

Remote team leadership

SEO

Content strategy

Editing and writing

Education

Master's degree

Tools

CMS

Google Analytics

Job description

About the Role

Our client is seeking a strategic and innovative Lead Content Strategist to spearhead their content initiatives, working remotely from anywhere in South Africa . This role is crucial for developing and executing a comprehensive content strategy that aligns with business objectives and enhances audience engagement within the arts and entertainment landscape. You will lead a remote team, driving content creation, distribution, and performance analysis to ensure maximum reach and impact. This is an exceptional opportunity for a seasoned content professional to shape narrative and connect with diverse audiences on a global scale.

Key Responsibilities

• Develop and implement a cohesive content strategy across all digital channels, focusing on storytelling and audience engagement.
• Lead and mentor a remote team of content creators, editors, and SEO specialists.
• Oversee the editorial calendar, ensuring timely publication of high-quality, relevant content.
• Conduct audience research and competitive analysis to identify content opportunities and trends.
• Define key performance indicators (KPIs) for content, track performance, and provide actionable insights for optimization.
• Collaborate with marketing, product, and design teams to ensure content supports broader campaign goals and brand messaging.

Requirements

• Master's degree in Marketing, Communications, Journalism, or a related field.
• 7+ years of experience in content strategy, digital marketing, or editorial management, with a proven track record of success.
• Demonstrated experience in leading and managing remote teams.
• Expertise in SEO best practices, content management systems (CMS), and analytics platforms (e.g., Google Analytics).
• Exceptional writing, editing, and storytelling skills, with a keen eye for detail.
• Strong understanding of the arts and entertainment industry trends and audience behaviors.

Benefits

• Highly competitive salary commensurate with experience.
• Full remote work arrangement with flexibility in working hours.
• Comprehensive health and wellness benefits package.
• Generous annual leave and paid time off.
• Opportunities for career advancement and professional development in a forward-thinking organization.