Senior Content Marketing Manager

Ladders; United States; Remote; USD 110,000 - 130,000; Full time

Benefits offered by this job

Remote work options

Access to cutting-edge AI tools for [?

Professional growth opportunities

Collaborative team environment

Job summary

Ladders is seeking a Senior Content Marketing Manager to shape a strategic content program for enterprise technology audiences. This remote role collaborates with marketing, sales, and technical teams to align content with demand generation goals.

You will own editorial direction, content operations, and asset development to position the company as a credible voice in the market, leveraging AI and SEO best practices to drive impact and visibility.

Qualifications

• 5+ years of marketing experience, with at least 2 years in a B2B setting.
• Exceptional written communication skills with strong marketing writing samples.
• Proven experience in writing technical content or covering complex topics.
• Demonstrated use of AI to automate processes and drive measurable impact.
• Deep understanding of AEO/SEO best practices and AI content retrieval.
• Strong analytical skills using tools like Google Analytics or Semrush.
• Ability to collaborate effectively with diverse teams including marketers, sales, and engineers.

Responsibilities

• Develop and execute a content strategy that builds trust with target customers.
• Create compelling content that aligns with SEO/AEO priorities and business objectives.
• Manage the content production process from ideation to publication and distribution.
• Ensure all content reflects the company's brand voice and provides valuable insights for marketers.
• Scale content production using AI tools and maintain high editorial standards.
• Partner with demand generation to create impactful marketing copy for campaigns.
• Monitor content performance and connect visibility to business outcomes.

Skills

Content strategy

B2B marketing

Technical writing

AI-enabled content

SEO best practices

Analytics (GA, Semrush)

Tools

Google Analytics

Semrush

Job description

For our client, we are seeking a Senior Content Marketing Manager to join the team of a leader in the Enterprise Technology space.

This role will shape a content program that builds trust with sophisticated B2B audiences while supporting broader marketing and demand generation goals. You will own editorial direction, content operations, and the development of high-quality assets that help position the company as a credible voice in the market. The position also calls for close collaboration with marketers, sales partners, and technical stakeholders to ensure content is both strategically aligned and operationally efficient.

Location: Remote

Compensation: $110,000 – $130,000 annually

Responsibilities

• Develop and execute a content strategy that builds trust with target customers.
• Create compelling content that aligns with SEO/AEO priorities and business objectives.
• Manage the content production process from ideation to publication and distribution.
• Ensure all content reflects the company's brand voice and provides valuable insights for marketers.
• Scale content production using AI tools and maintain high editorial standards.
• Partner with demand generation to create impactful marketing copy for campaigns.
• Monitor content performance and connect visibility to business outcomes.

Qualifications

• 5+ years of marketing experience, with at least 2 years in a B2B setting.
• Exceptional written communication skills with strong marketing writing samples.
• Proven experience in writing technical content or covering complex topics.
• Demonstrated use of AI to automate processes and drive measurable impact.
• Deep understanding of AEO/SEO best practices and AI content retrieval.
• Strong analytical skills using tools like Google Analytics or Semrush.
• Ability to collaborate effectively with diverse teams including marketers, sales, and engineers.

Benefits

• Collaborative work environment with cross-functional teams.
• Opportunity to shape the company's brand voice and content strategy.
• Access to cutting-edge AI tools for content production.
• Focus on quality and efficiency in content operations.
• Potential for professional growth in a dynamic marketing landscape.

Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.