Senior Content Designer

Jobtailor; Denver (CO); On-site; USD 90,000 - 130,000; Full time

Job summary

Ibotta is seeking an experienced content designer to own end-to-end content design for complex product areas spanning B2B and consumer domains. You will shape the language, structure, and flow of product experiences for shoppers, brands, and publishers, and collaborate with UX leadership to ensure consistency and impact.

You will rely on user research and behavioral data to guide decisions, identify content gaps, and iterate.

Qualifications

• 4 to 6 years of experience in content design, UX writing or related field.
• Experience in consumer-facing tech product or marketplace environment.
• Experience with conversational design.
• Bachelor's degree in English, Communications, Journalism, or related field.
• Strong portfolio showing end-to-end content design, UI copy, and measurable UX impact.
• Excellent facilitation and communication skills.
• Experience building or scaling content systems, style guides or governance.
• Familiarity with Figma, Jira, Confluence, and AI tools.

Responsibilities

• Own end-to-end content design for complex product areas across B2B and consumer domains.
• Establish and evolve content standards, voice and tone guidelines, and reusable patterns.
• Use behavioral data and user research to evaluate decisions and iterate.
• Identify content gaps and opportunities proactively.
• Review and provide feedback on UX, product management, and engineering work.
• Partner with UX leadership to promote content value and processes.
• Collaborate with product management, design, UX research, and engineering.
• Shape language, structure, and flow of product experiences for shoppers, brands, and publishers.
• Uphold Ibotta's Core Values.

Skills

Content design

UX writing

Content strategy

User research

Facilitation

Communication

Team collaboration

Figma

Jira

Confluence

AI tools

Education

Bachelor's degree in English/Communications

Equivalent professional experience

Tools

Figma

Jira

Confluence

Claude Code

OpenAI Codex

Job description

• Own end-to-end content design for complex, ambiguous product areas spanning B2B and consumer domains
• Establish and evolve content standards, voice and tone guidelines, and reusable patterns across squads and product surfaces
• Use behavioral data and user research to evaluate content decisions and iterate based on evidence and expertise
• Proactively identify content gaps and opportunities
• Review and provide feedback on UX, product management, and engineering team members' work
• Partner with UX leadership to promote the value and process of content design
• Collaborate with product management, product design, UX research, and engineering
• Shape the language, structure, and flow of product experiences for shoppers, brand clients, and publishers
• Uphold Ibotta's Core Values

Requirements

• 4 to 6 years of experience in content design, UX writing, content strategy, or a related field
• Experience within a consumer-facing tech product or marketplace/platform environment
• Experience with conversational design
• Bachelor's degree in English, Communications, Journalism, Human-Centered Design, a related field, or equivalent professional experience
• Strong portfolio demonstrating end-to-end content design work, writing process, problem-solving skills, polished UI copy, and measurable user-experience impact
• Excellent facilitation and communication skills
• Experience building or scaling content systems, style guides, or governance frameworks across multiple teams or products
• Familiarity with design and prototyping tools such as Figma
• Familiarity with collaboration/documentation tools such as Jira and Confluence
• Familiarity with AI tools such as Claude Code and OpenAI Codex
• Curiosity about understanding users and empathizing with their problems
• Applicants must be currently authorized to work in the United States on a full-time basis

Core Competencies

Demonstrates expertise in end-to-end content design, UX writing, and content strategy, with a strong focus on user research and behavioral data to inform content decisions. Proficient in building content systems and collaborating across teams to enhance product experiences.