A leading beverage company in the United States is seeking a Senior Manager of Consumer Insights & Strategy. This mid-senior level role requires over 8 years of market research experience, focusing on translating complex data into actionable marketing strategies. The ideal candidate will have strong analytical, storytelling, and communication skills. This full-time position offers a comprehensive benefits package including medical and vision insurance, as well as a 401(k).
Qualifications
8+ years of experience in market research or consumer insights.
Proven expertise in qualitative and quantitative research methodologies.
Exceptional writing, storytelling, and presentation skills.
Responsibilities
Leverage custom research and data to provide actionable insights.
Analyze data to inform marketing strategy and product development.
Collaborate with brand management and marketing teams.
Skills
Market research
Data analysis
Storytelling
Communication skills
Interpersonal skills
Education
Bachelor’s degree in Marketing, Business, or related field
Tools
Nielsen
Circana
Numerator
SPINS
84.51
Job description
A leading beverage company in the United States is seeking a Senior Manager of Consumer Insights & Strategy. This mid-senior level role requires over 8 years of market research experience, focusing on translating complex data into actionable marketing strategies. The ideal candidate will have strong analytical, storytelling, and communication skills. This full-time position offers a comprehensive benefits package including medical and vision insurance, as well as a 401(k).