Senior Campaign Manager

PandaDoc; United States; Remote; USD 90,000 - 120,000; Full time

Job summary

An innovative company is seeking a Senior Campaign Manager to lead integrated campaigns that drive business growth. In this role, you'll collaborate with various teams to create impactful marketing strategies, leveraging data to refine and enhance campaign performance. You will play a pivotal role in understanding the target audience and their journey, ensuring that campaigns resonate effectively. This position offers a vibrant work culture that values work-life balance and continuous learning, making it an exciting opportunity for those looking to make a significant impact in the marketing field.

Benefits

Company stock options

Medical, dental, vision insurance

Short & long term disability insurance

Life insurance

401k plans

Paid time off

Self-care days

Birthday PTO day

Company paid holidays

Qualifications

• 3+ years of experience in running integrated marketing campaigns, ideally in B2B SaaS.
• Strong understanding of buyer's journey and targeted messaging.

Responsibilities

• Create and orchestrate prospect-facing campaigns across multiple audiences and channels.
• Collaborate with marketing operations to measure campaign impacts and recommend improvements.

Skills

Analytical mindset

Project management

Communication skills

Collaboration skills

Data interpretation

Understanding of buyer's journey

Experience with ABM

Detail-oriented

Education

3+ years of experience in integrated marketing campaigns

Tools

Asana

ClickUp

HubSpot

Marketo

Pardot

Salesforce

6sense

Job description

PandaDoc is looking for an analytical, growth-minded Senior Campaign Manager.

As a Senior Campaign Manager at PandaDoc, you will orchestrate and launch integrated campaigns to generate new business and advance existing opportunities for our sales teams. You’ll contribute to the Campaigns team’s quarterly pipeline targets while working cross-functionally across our Revenue Marketing, Marketing Operations, and Corporate Marketing teams to level-up our processes.

As a critical member of our Campaigns team, you will help evolve our integrated campaigns by testing new ways to drive awareness, engagement, and demand from our ICP.

In this role, you will:

• Create and orchestrate prospect-facing campaigns across multiple audiences and channels
• Project manage the execution of integrated campaigns with multiple stakeholders, to ensure prospect campaigns launch without a hitch
• Collaborate with marketing operations to create reports that measure the impact of your campaigns, and proactively recommend new tests and tactics to maximize their impact
• Build a strong understanding of our target audience, their pain points, and the user journey. Leverage these insights to recommend new ways to engage our ICP throughout the buyer journey

About you:

• Team player, who uses their excellent communication and collaboration skills to build strong relationships and amplify the impact of our campaigns
• Analytical mindset, and own the performance of your campaigns. You love diving into data to spot trends and launch tests that drive pipeline
• Super organized, and have sharp project management skills to keep multiple campaigns on track and collaborators aligned
• Always learning, evolving, and pushing the boundaries. You have a growth mindset and want to test new types of content, tactics, and channels to engage our ICP
• 3+ years of experience running integrated marketing campaigns, ideally in a B2B SaaS environment
• Proven track record of interpreting data to distill key insights and make data-based recommendations that increase the impact of your campaigns
• Strong understanding of the buyer's journey and the ability to create targeted messaging for different stages
• Experience managing campaigns in project management tools; such as Asana or ClickUp
• Experience running impactful campaigns via marketing automation platforms like HubSpot, Marketo, or Pardot
• Familiarity with CRMs and other marketing tools; such as Salesforce and 6sense
• Detail-oriented, highly organized, and able to prioritize tasks effectively
• Experience with ABM or event marketing is a plus

Company Overview:

PandaDoc empowers more than 60,000 growing organizations to thrive by taking the work out of document workflow. PandaDoc provides an all-in-one document workflow automation platform that helps fast scaling teams accelerate the ability to create, manage, and sign digital documents including proposals, quotes, contracts, and more.

Company Culture:

We're known for our work-life balance, kind co-workers, & creative virtual team-bonding events. And although our Pandas are located across the globe, we stay connected with the help of technology and ensure that everyone on our team feels, well, like a team.

Pandas work best when they're happy. We retain our talent by upholding our values of integrity & transparency, and selling a product that changes the lives of our customers.

Benefits:

Employees may be able to purchase company stock (or receive annual bonuses)

Employees (and their families) may enroll in the company's medical, dental, vision, short & long term disability, life insurance, FSA and 401k plans.

Employees will also receive 13.34+ hours of paid time off per month, 6 self care days, birthday PTO day, and 12 company paid holidays off per year.

The annual OTE for this role is up to $90,000-$120,000 (base + bonus combined)

PandaDoc is an Equal Opportunity Employer. We are committed to equal treatment of all employees without regard to race, national origin, religion, gender, age, sexual orientation, veteran status, physical or mental disability or other basis protected by law.