Senior Campaign Activation Lead - Global Programmatic

Publicis Groupe; Atlanta (GA); On-site; USD 60,800 - 80,000; Full time

Job summary

Publicis Groupe ANZ is seeking a Senior Campaign Manager to oversee biddable media activation for our global delivery network. You will collaborate with Publicis Media agency partners and client teams to drive campaigns from planning through execution.

The role requires 3+ years in online advertising, strong collaboration with global counterparts, and expertise in Trade Desk, Amazon DSP, Meta and Pinterest. A Bachelor’s degree is required.

Qualifications

• Bachelor’s degree is required.
• 3+ years of online advertising experience including bid management or digital operations.
• Experience collaborating with global counterparts for support.
• Experience buying/planning on social platforms (Meta, Pinterest) and programmatic (Trade Desk, Amazon).
• Ability to manage multiple deliverables and timelines.
• Strong understanding of reporting metrics to guide optimization.

Responsibilities

• Maintain knowledge of biddable platforms and develop training plans and procedures.
• Oversee local media campaigns and troubleshoot delivery and performance.
• Analyze campaign performance and optimizations.
• Provide input on goals, approaches, and success metrics.
• Collaborate with internal teams to provide media recommendations.
• Establish workflows for collaboration between internal and global teams.
• Mentor staff within the global delivery network.
• Stay updated with industry/product updates and drive best practices.

Skills

Online advertising

Campaign management

Global collaboration

Social platforms

Programmatic buying

Campaign analysis

Time management

Ad tech/APIs

Microsoft Office

Education

Bachelor’s degree

Tools

Trade Desk

Amazon DSP

Meta

Pinterest

APIs

Job description

Publicis Groupe ANZ is seeking a Senior Campaign Manager to oversee biddable media activation for our global delivery network. You will collaborate with Publicis Media agency partners and client teams to drive campaigns from planning through execution.

The role requires 3+ years in online advertising, strong collaboration with global counterparts, and expertise in Trade Desk, Amazon DSP, Meta and Pinterest. A Bachelor’s degree is required.