Senior Brand Strategist

Inizio Evoke; New York (NY); Remote; USD 70,000 - 85,000; Full time

Job summary

An innovative firm is seeking a Senior Brand Strategist to support strategic initiatives for life science clients. This remote role offers the opportunity to work closely with experienced team members, contributing to high-quality work and the growth of the agency's capabilities. You'll engage in research and analysis, assist in developing strategic solutions, and help maintain brand direction. With a focus on collaboration, you'll build relationships across diverse departments while adapting to industry trends. This position promises a dynamic work environment with competitive compensation and exceptional benefits, making it an exciting opportunity for those passionate about marketing in the pharmaceutical sector.

Benefits

Medical Insurance

Dental Insurance

401(k)

Tuition Reimbursement

Flexible Time Off

Qualifications

• 1+ years of experience in marketing or communications.
• Bachelor's degree in life sciences, marketing, or communications.
• Strong research and analytical skills.

Responsibilities

• Assist in research and analysis for new approaches and ideas.
• Support senior team members in developing strategic solutions.
• Help maintain brand direction and contribute to brand strategies.

Skills

Marketing

Communications

Research and Analytical Skills

Collaborative Teamwork

Adaptability to Industry Trends

Education

Bachelor's Degree in Life Sciences

Bachelor's Degree in Marketing

Bachelor's Degree in Communications

Job description

In the journey of life, your career should make a difference.

At Inizio Evoke, we come together—to do the best work, in the best possible place. We're all in. Because it's everyone's role to make health more human.

The Role:

The Senior Brand Strategist supports the development and execution of strategic initiatives for our life science industry clients. You will help deliver high-quality work and contribute to the growth of department capabilities, skills, and processes. You will work with senior team members to understand marketplace needs and adapt to changing client and industry requirements.

This is a remote opportunity reporting to a Vice President, Brand Strategy lead. You will support the strategic product's excellence and learning from more experienced team members. You'll help develop strategic solutions that address client business problems and contribute to our agency's creative excellence. You will learn to manage client relationships, support presentations, and collaborate across different working styles and perspectives.

You will:

• Assist in research and analysis to inform new approaches, ideas, and services
• Support senior team members in deck development and developing strategic point-of-views on client challenges and marketplace dynamics
• Help maintain brand and communications direction for assigned accounts under the guidance of the Vice President, Brand Strategy
• Contribute to the creation of brand strategies and brand briefs and help build them across multiple campaigns/activities
• Support the framing of strategic thinking by researching business problems and analyzing the roles of brand, communication, and channels to solve for them
• Help support and champion critical brand “reasons-to-believe” across communications
• Identify potential opportunities for account growth and share insights with senior team members
• Build relationships with internal team members across diverse departments (Creative, Account, Omnichannel)
• Help suggest and track success metrics for campaign projects
• Participate in skill development opportunities and seek mentorship from senior team members

You will bring:

• 1+ years of experience in marketing, communications, or a related field
• Bachelor's degree in life sciences, marketing, or communications
• Interest in pharmaceutical marketing and communications
• Understanding marketing strategies and multi-platform ecosystems
• Excellent research and analytical skills
• Ability to work collaboratively in a team environment
• An ability to stay up to date with industry trends and adapt to new challenges

Inizio Evoke provides an exciting and flexible work environment, great compensation packages and outstanding company paid benefits including medical, dental, 401(k), tuition reimbursement and flexible time off.

Compensation:

$70,000 — $85,000 USD

Don't meet every job requirement? That's okay! Our company is dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role, but your experience doesn't perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others.