Senior Brand Marketing & Growth Leader

Socket.dev

Franklin (TN)

On-site

USD 90,000 - 130,000

Full time

6 days ago
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Job summary

Socket.dev in Franklin, TN seeks a Sr. Brand Manager to drive the national marketing calendar and activation, delivering on brand objectives to grow restaurant results in the lunch daypart.

You will lead cross-functional teams, develop messaging, briefs, and partnerships with media and creative to maximize sales and profit while guiding an ambitious brand strategy in a fast-paced environment.

Qualifications

  • 9+ years in branding/marketing or related field.
  • Experience in QSR or fast-paced consumer marketing.
  • BA/BS degree; MBA or masters in marketing preferred.

Responsibilities

  • Champion the brand and own the strategy with a strong ownership mindset.
  • Plan and manage the national marketing calendar to drive same-store sales.
  • Lead calendar planning with marketing leadership for short and long-term goals.
  • Define and lead a brand-wide menu vision to maximize sales and profit.
  • Develop creative/culinary briefs for internal and external partners.
  • Partner with media and creative teams on agency resources and media planning.
  • Collaborate cross-functionally to improve the innovation process and execution.
  • Lead business case development to support growth recommendations.

Skills

Brand management
Marketing strategy
Advertising
Cross-functional leadership
Communication
Brand storytelling
Data-driven

Education

BA/BS degree
MBA preferred

Job description

Socket.dev in Franklin, TN seeks a Sr. Brand Manager to drive the national marketing calendar and activation, delivering on brand objectives to grow restaurant results in the lunch daypart.

You will lead cross-functional teams, develop messaging, briefs, and partnerships with media and creative to maximize sales and profit while guiding an ambitious brand strategy in a fast-paced environment.

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