Senior Brand Manager, Content & Digital

Kimberly-Clark Corporation; Chicago (IL); Hybrid; USD 116,000 - 144,000; Full time

Benefits offered by this job

Flex That Works at Kimberly-Clark

Hybrid work model

Comprehensive benefits package

Job summary

Kimberly-Clark Corporation in Chicago, IL is hiring a Senior Associate Brand Manager – Content & Connections to drive brand storytelling and digital strategy across multiple channels. You will partner with cross-functional teams to elevate Poise and other iconic brands, shaping consumer experiences and retail performance.

Ideal candidates bring 3+ years in brand management or digital marketing, strong analytical skills, and a proven ability to influence stakeholders while delivering compelling

Qualifications

• Bachelor’s degree in marketing or business; MBA preferred.
• 3+ years in brand management or digital marketing.
• Experience developing digital strategy and activation plans.
• Strong analytical能力 and data-driven decision making.
• Ability to influence and communicate compellingly.

Responsibilities

• Execute brand programs and manage owned channel content strategy.
• Create stories and recommend brand, category, and consumer insights.
• Lead cross-functional projects using business acumen.
• Collaborate across categories to drive efficient brand building.
• Conduct analyses to identify trends and inform decisions.
• Oversee influencer and paid/organic social campaigns.
• Own holistic search strategy with paid and organic efforts.
• Develop benefit visuals and educate through demonstrations.
• Own shopper marketing toolkit and digital shelf experiences.
• Collaborate to align national and retail media plans.

Skills

Brand management

Digital marketing

Cross-functional leadership

Analytical skills

Storytelling

Influence & communication

Education

Bachelor’s Degree in Marketing/Business

MBA preferred

Tools

SEO/SEM

Content management

Job description

Kimberly-Clark Corporation in Chicago, IL is hiring a Senior Associate Brand Manager – Content & Connections to drive brand storytelling and digital strategy across multiple channels. You will partner with cross-functional teams to elevate Poise and other iconic brands, shaping consumer experiences and retail performance.

Ideal candidates bring 3+ years in brand management or digital marketing, strong analytical skills, and a proven ability to influence stakeholders while delivering compelling