Senior Brand Experience Strategist

Ascension; United States; Teletrabalho; USD 120 000 - 180 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Health coverage

Retirement plan

PTO & holidays

Tuition reimbursement

Employee assistance program

Parental leave

Resumo da oferta

Ascension is seeking a senior leader to drive brand strategy and experience design across patient care, hospital marketing, and enterprise initiatives. You will shape campaigns, journeys, and briefs, leveraging AI tools to enhance speed, personalization, and scalability while preserving human-centered creativity.

You will guide writers, designers, and senior marketers, translating complex goals into actionable briefs and cohesive customer journeys, fostering an innovative, mission-driven culture.

Qualificações

• 7 years of brand and experience strategy leadership.
• Portfolio with audience insight development and journey mapping.
• Hands-on AI and design workflow fluency with modern tools.

Responsabilidades

• Shape human-centered brand experiences and strategic frameworks.
• Integrate generative AI tools into creative workflows to speed production and personalization.
• Champion Ascension brand identity across touchpoints.
• Translate complex goals into actionable briefs and audience journeys.
• Cultivate an innovative, mission-focused creative culture.

Conhecimentos

Brand strategy leadership

Audience journey mapping

Creative briefs

Generative AI tools

Figma

Adobe Creative Suite

Asana

Cross-functional collaboration

Formação académica

High school diploma or equivalent

Associate's degree

Bachelor's degree

Ferramentas

Figma

Adobe Creative Suite

Asana

Descrição da oferta de emprego

Your future role at a glance

- Location: Remote

- Department: Creative Content and Brand

- Schedule: Days | Full-time

- Eligible for an annual bonus incentive

#LI-Remote

How you’ll make an impact in this role

• Shape human-centered brand experiences and strategic frameworks that transform audience insights into cohesive, impactful creative campaigns across patient care, hospital marketing, and enterprise initiatives.
• Integrate emerging generative AI tools into the team's creative workflows to unlock faster production, deeper personalization, and scalable design efficiencies without losing the human touch.
• Champion the Ascension brand identity across diverse touchpoints, ensuring consistency, clarity, and trust in every patient, partner, and community interaction.
• Guide cross-functional creative partnersâfrom writers and designers to senior marketing leadersâtranslating complex organizational goals into actionable creative briefs and audience journeys.
• Cultivate an innovative, mission-focused creative culture by experimenting with new digital storytelling methods, modern design systems, and progressive healthcare marketing practices.

What minimum requirements you’ll need

Licensure / Certification / Registration:

- Required Credential(s): None Required.

Education:

- High School diploma equivalency with 3 years of cumulative experience OR Associate's degree/Bachelor's degree with 2 years of cumulative experience OR 7 years of applicable cumulative job specific experience required. 3 years of leadership or management experience preferred.

Work Experience:

• 7 years of brand and experience strategy leadership: Proven track record directing multi-channel brand strategy, end-to-end journey mapping, and cross-functional creative initiatives.
• A comprehensive strategy portfolio: Verifiable case studies highlighting audience insight development, creative brief architecture, and measurable campaign performance.
• Hands-on AI and design workflow fluency: Direct experience operationalizing generative AI tools alongside modern creative and collaboration software (Figma, Adobe Creative Suite, Asana) to streamline creative production.

Benefits that help you thrive

- Comprehensive health coverage: medical, dental, vision, prescription coverage and HSA/FSA options

- Financial security & retirement: employer-matched 403(b), planning and hardship resources, disability and life insurance

- Time to recharge: pro-rated paid time off (PTO) and holidays

- Career growth: Ascension-paid tuition (Vocare), reimbursement, ongoing professional development and online learning

- Emotional well-being: Employee Assistance Program, counseling and peer support, spiritual care and stress management resources

- Family support: parental leave, adoption assistance and family benefits

- Other benefits: optional legal and pet insurance, transportation savings and more

Life at Ascension: Where purpose meets opportunity

Ascension is a leading nonprofit Catholic health system with a culture and associate experience grounded in service, growth, care and connection. We empower our 99,000+ associates to bring their skills and expertise every day to reimagining healthcare, together. Recognized as one of the Best 150+ Places to Work in Healthcare and a Military-Friendly Gold Employer, you'll find an inclusive and supportive environment where your contributions truly matter.

Equal employment opportunity employer

Ascension provides Equal Employment Opportunities (EEO) to all associates and applicants for employment without regard to race, color, religion, sex/gender, sexual orientation, gender identity or expression, pregnancy, childbirth, and related medical conditions, lactation, breastfeeding, national origin, citizenship, age, disability, genetic information, veteran status, marital status, all as defined by applicable law, and any other legally protected status or characteristic in accordance with applicable federal, state and local laws. For further information, view the EEO Know Your Rights (English) poster or EEO Know Your Rights (Spanish) poster.

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