Senior B2B PMM — FinTech Growth & Partnerships

imprint.co

New York (NY)

On-site

USD 120,000 - 190,000

Full time

5 days ago
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Benefits offered by this job

Competitive compensation and equity
Configured work computer
Flexible paid time off
Fully covered healthcare including dep
One Medical access and FSA option
Parental leave: 20 weeks primary, 8 w/
Industry-leading technology resources

Job summary

Imprint is seeking a Lead Product Marketing Manager (B2B) to own and evolve our B2B product marketing narrative. You will translate product launches and partnerships into compelling case studies, sales collateral, and long-form content while shaping the voice and cadence of the company’s B2B blog and partner materials.

You will collaborate with Brand, BD, Risk, Product, and Commercial to tell data-informed stories, build a modular messaging framework, and drive outcomes with an AI-assisted

Qualifications

  • Demonstrated track record in B2B product marketing, with hands-on experience producing case studies, sales collateral, and long-form content
  • Exceptional written and verbal communication — able to craft convincing, data-informed and technical narratives for a partner and enterprise audience
  • Fintech or regulated industry background — familiarity with what drives B2B partners and how to position around compliance, risk, and product outcomes
  • Proven ability to work independently and self-unblock — comfortable building and moving forward without a fully defined playbook
  • Proficiency in using data to inform storytelling — ability to identify the right metrics, query tools, and translate outputs into narrative
  • Experience running a lean PMM function — able to own outcomes without the support of a large, structured team

Responsibilities

  • Develop assets for B2B organization, including sales collateral like pitch materials, microsites, demos, case studies, and long-form content
  • Support the launch of Imprint's blog, helping to define its voice, cadence, and content strategy in partnership with Brand
  • Translate product launches, partnership outcomes, and risk/data insights into compelling partner-facing narratives
  • Partner closely with BD, Brand, Product, Risk, and Commercial to identify stories worth telling and get the approvals and data needed to tell them effectively
  • Build and run an AI-assisted production system (Claude, design and deck tools) so every prospect and partner gets materials that look and feel custom-made, in a fraction of the time
  • Maintain a modular messaging framework and proof-point library that make fast customization possible without drifting off brand or off compliance
  • Develop deep familiarity with Imprint's business metrics and use data tools (e.g., Snowflake via Claude and MCP integrations) to surface the right inputs for storytelling

Skills

B2B product marketing
Case studies
Sales collateral
Long-form content
Written and verbal communication
Data-driven storytelling
Independent work
Lean PMM

Tools

Snowflake
Claude
MCP integrations

Job description

Imprint is seeking a Lead Product Marketing Manager (B2B) to own and evolve our B2B product marketing narrative. You will translate product launches and partnerships into compelling case studies, sales collateral, and long-form content while shaping the voice and cadence of the company’s B2B blog and partner materials.

You will collaborate with Brand, BD, Risk, Product, and Commercial to tell data-informed stories, build a modular messaging framework, and drive outcomes with an AI-assisted

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