Senior B2B Marketing Lead — Performance & Growth

TubeScience; Los Angeles (CA); Remote; USD 160,000 - 260,000; Full time

Job summary

TubeScience is seeking a Marketing Lead to build and accelerate the B2B marketing engine for enterprise advertisers. You will define positioning, messaging, and go-to-market strategy, partnering with executive leadership, Sales, Partnerships, and our tech teams.

This senior IC role demands hands-on execution, a strong narrative, and the ability to translate complex offerings into customer value. You will drive campaigns across paid, organic, events, and partnerships to generate qualified

Qualifications

• 8+ years in B2B marketing with strategy ownership.
• Experience with paid social and performance advertising.
• Proven ability to drive pipeline and revenue.
• Strong writing, storytelling, and executive communication skills.

Responsibilities

• Define marketing strategy, positioning, and GTM for TubeScience.
• Build campaigns across paid and organic channels and ABM programs.
• Collaborate with Sales to target strategic accounts and connect marketing to pipeline.
• Develop customer storytelling and sales enablement assets.
• Shape industry presence through partnerships and thought leadership.
• Lead operating cadence and manage external agencies or contractors.

Skills

B2B marketing

Advertising platforms

Enterprise buying

Strategic storytelling

Executive collaboration

Job description

TubeScience is seeking a Marketing Lead to build and accelerate the B2B marketing engine for enterprise advertisers. You will define positioning, messaging, and go-to-market strategy, partnering with executive leadership, Sales, Partnerships, and our tech teams.

This senior IC role demands hands-on execution, a strong narrative, and the ability to translate complex offerings into customer value. You will drive campaigns across paid, organic, events, and partnerships to generate qualified