Senior B2B Growth Marketer (Freelance)

GODFREY ADVERTISING INC..; Lancaster (Lancaster County); On-site; USD 83,000 - 165,000; Part time

Job summary

Godfrey Advertising Inc. seeks experienced freelance digital marketers to support B2B client programs on a project basis.

You will develop campaigns across paid search, social, and programmatic channels while guiding SEO, marketing automation, and reporting efforts to drive lead generation and client success. The role favors individuals who can work independently, manage multiple assignments, and communicate strategies clearly to clients and internal teams.

Qualifications

• Deep SEO expertise with technical fixes and structured data.
• Proven multi-channel B2B campaign management.
• Experience with marketing automation and CRM platforms.
• Ability to translate performance data into actionable recommendations.
• Independent freelancer with agency/B2B background.
• Willingness to sign Godfrey's Independent Contractor Agreement.

Responsibilities

• Develop digital marketing plans aligned with client business goals.
• Build, launch, and optimize paid search, paid social and programmatic campaigns.
• Support SEO initiatives: keyword research, technical SEO, on-page optimization, site performance.
• Develop and execute marketing automation programs for lead generation and nurturing.
• Analyze campaign performance and identify opportunities for improvement.
• Develop performance reports and share insights with internal teams and clients.

Skills

Strategic planning

Multi-channel marketing

Client communication

Independent freelancer

Tools

Screaming Frog

SEMrush

Google Search Console

Google Analytics

HubSpot

Marketo

Salesforce

LinkedIn Campaign Manager

Meta Ads Manager

The Trade Desk

Basis

Job description

Godfrey Advertising Inc. seeks experienced freelance digital marketers to support B2B client programs on a project basis.

You will develop campaigns across paid search, social, and programmatic channels while guiding SEO, marketing automation, and reporting efforts to drive lead generation and client success. The role favors individuals who can work independently, manage multiple assignments, and communicate strategies clearly to clients and internal teams.