Senior B2B Digital Marketing Freelancer

Godfrey; Lancaster (Lancaster County); Hybrid; USD 55,000 - 124,000; Part time

Job summary

Godfrey is seeking experienced digital marketing freelancers to support our B2B client programs. This is not a full-time position; we’re looking for freelance support on an as-needed, project basis during periods of increased client workloads.

Projects may include developing marketing plans, launching and optimizing paid search, paid social, and programmatic campaigns, SEO, marketing automation, and analytics.

Qualifications

• Senior-level digital marketing with multi-channel B2B program management.
• Technical SEO with Screaming Frog, SEMrush, and Google Search Console; fixes for 301 redirects, canonical/hreflang, structured data.
• Paid search, paid social, and programmatic advertising on Google Ads, LinkedIn, Meta, and DSPs.
• Analytics, marketing automation and CRM experience with Google Analytics, HubSpot, Marketo or Salesforce.
• Strong analytical skills to translate performance data into actionable recommendations.
• Ability to work independently while collaborating with agency teams.
• Excellent communication skills and ability to present strategies to clients.
• Experience as an independent freelancer with agencies/B2B.
• EIN or LLC and willingness to sign Godfrey's Independent Contractor Agreement.

Responsibilities

• Develop digital marketing plans aligned with client business goals.
• Build, launch, and optimize paid search, paid social and programmatic campaigns.
• Support SEO initiatives, including keyword research, technical SEO, on-page optimization, and site performance improvements.
• Develop and execute marketing automation programs that support lead generation and nurturing.
• Analyze campaign performance, identify opportunities for improvement, and recommend optimizations.
• Develop performance reports and share insights with internal teams and clients.

Skills

Senior digital marketing

Multi-channel B2B

Independent freelancer

Strong communication

Tools

Screaming Frog

SEMrush

Google Search Console

Google Analytics

HubSpot

Marketo

Salesforce

Job description

Godfrey is seeking experienced digital marketing freelancers to support our B2B client programs. This is not a full-time position; we’re looking for freelance support on an as-needed, project basis during periods of increased client workloads.

Projects may include developing marketing plans, launching and optimizing paid search, paid social, and programmatic campaigns, SEO, marketing automation, and analytics.