Senior B2B Communications Lead — Hybrid

Verizon; New Jersey; Híbrido; USD 126.000 - 219.000; Jornada completa

Descripción de la vacante

Verizon seeks a seasoned communications strategist to lead internal and external storytelling for the Product & Marketing organization within Verizon Business Communications. You will shape narrative and launch strategy for flagship innovations like Verizon AI Connect, building long-term media relationships and advising product leaders.

Responsibilities include strategic planning, earned media, executive communications, and measurement to continuously optimize campaigns.

Formación

• Bachelor's degree or four or more years of work experience.
• Eight or more years of relevant experience in communications.
• Experience in external B2B corporate communications, executive communications, or agency settings.
• Proven track record in B2B media relations and placing high-profile stories.
• Experience advising senior executives within a complex organization.
• Ability to translate tech concepts into accessible stories.

Responsabilidades

• Strategic Planning & Campaign Architecture: develop integrated comms for key B2B launches and marketing initiatives.
• Earned Media Strategy & Reputation Execution: proactive media relations and journalist relationships.
• Executive Communications & Leadership Counsel: support senior leaders with messaging and briefings.
• Strategic Writing & Message Governance: create narrative architecture, message maps, Q&As.
• Measurement, Insights & Operations: track sentiment and optimize strategies.
• Crisis & Issues Management: rapid-response messaging to safeguard brand.
• Team & Matrix Leadership: lead agencies and cross-functional teams with clarity.

Conocimientos

B2B media relations

Executive communications

Strategic partner to senior executives

Narrative building

Press/communications strategy

Educación

Bachelor's degree or four+ years experience

Eight+ years of relevant experience

Experience in external B2B communications

Descripción del empleo

Verizon seeks a seasoned communications strategist to lead internal and external storytelling for the Product & Marketing organization within Verizon Business Communications. You will shape narrative and launch strategy for flagship innovations like Verizon AI Connect, building long-term media relationships and advising product leaders.

Responsibilities include strategic planning, earned media, executive communications, and measurement to continuously optimize campaigns.