Product Marketing Senior Manager - Hybrid Growth

Verizon; Cary (NC); Hybrid; USD 105,000 - 201,000; Full time

Job summary

Verizon seeks a Product Marketing Senior Manager to support the Advanced Solutions portfolio. You will collaborate with product, segment marketing, and sales teams to shape strategy, create collateral, and position offerings effectively.

The role is hybrid, requiring travel and engagement across Global Enterprise, Public Sector, and Business Markets to drive growth and strengthen the brand. Strong leadership and data-driven insights are essential.

Qualifications

• Bachelor's degree or four or more years of work experience.
• Six or more years of relevant experience required, demonstrated through work or military experience, or specialized training.
• Product Marketing/Strategy experience using market research and/ or data analytics.
• Experience with Marketing collateral and/or Sales Enablement creation and execution.
• Willingness to travel.

Responsibilities

• Provide support for Verizon Business Group's Advanced Solutions product portfolio, including strategy formulation, collateral creation, review, and related activities.
• Serve as the product and portfolio marketing lead, partnering with Product Management to develop value propositions and differentiation.
• Develop launch strategies using market data, personas, and analytics for new and existing products.
• Collaborate with Product Management, Sales, Sales Architects, and other marketing partners to drive growth.
• Develop compelling positioning to accelerate revenues and bookings across Global Enterprise, Public Sector, and Business Markets.
• Oversee product launches and marketing activities to accelerate revenue and improve services.

Skills

Product Marketing/Strategy

Market research

Data analytics

Marketing collateral

Sales enablement

Willingness to travel

Education

Bachelor's degree or equivalent

Tools

AI tools

Job description

Verizon seeks a Product Marketing Senior Manager to support the Advanced Solutions portfolio. You will collaborate with product, segment marketing, and sales teams to shape strategy, create collateral, and position offerings effectively.

The role is hybrid, requiring travel and engagement across Global Enterprise, Public Sector, and Business Markets to drive growth and strengthen the brand. Strong leadership and data-driven insights are essential.