Senior Automotive PR & Media Relations Lead – Americas

INEOS Automotive; Montvale (NJ); On-site; USD 110,000 - 170,000; Full time

Job summary

INEOS Automotive is seeking a Senior Press Officer for the Americas, based in Montvale, New Jersey. You will develop strategic media relations programs to elevate the Grenadier brand and drive positive coverage across the US and Canada.

You will build strong journalist relationships, manage agency partners, and collaborate with regional/global teams to communicate our brand story and product portfolio effectively.

Qualifications

• A minimum of 8 years’ experience in public relations or media relations, ideally automotive.
• Proven success in securing coverage across major automotive, lifestyle, business, and consumer publications.
• Established network of media contacts in automotive and lifestyle sectors.
• Excellent writing and storytelling skills with ability to communicate complex information clearly.
• Strong relationships with journalists, content creators, agencies, executives, and internal stakeholders.
• Experience briefing and managing external PR agency partners.

Responsibilities

• Develop and execute strategic media relations programs to raise visibility of INEOS Grenadier brand and product portfolio across the US and Canada.
• Shape and communicate the INEOS Automotive brand story with regional and global teams.
• Establish relationships with journalists and content creators; position vehicles to new-car shoppers.
• Lead the Americas PR agency; set briefs and ensure delivery.
• Monitor coverage and media sentiment; measure and optimize activity.
• Represent INEOS Automotive at media/events and support brand partnerships.

Skills

Media relations

Strategic communications

Storytelling

Stakeholder management

Crisis communications

Media monitoring

Education

Bachelor's degree in Communications, Journalism, Public Relations, or related field

Tools

Media monitoring tools

PR analytics

Job description

INEOS Automotive is seeking a Senior Press Officer for the Americas, based in Montvale, New Jersey. You will develop strategic media relations programs to elevate the Grenadier brand and drive positive coverage across the US and Canada.

You will build strong journalist relationships, manage agency partners, and collaborate with regional/global teams to communicate our brand story and product portfolio effectively.