Senior Associate, Planning

Interpublic

New York (NY)

Hybrid

USD 60,000 - 65,000

Full time

3 days ago
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Benefits offered by this job

Medical and dental coverage
401(k) with matching
Flex spending
Life insurance
Disability insurance
Employee stock purchase program
Paid family benefits

Job summary

Omnicom Media in New York is seeking a Senior Associate, Planning to support the vision and strategic plan for this account. You’ll help plan and execute media strategies across multiple channels, ensuring success in quality, client relationships, financials, and team health.

You will develop omnichannel plans, leverage syndicated research, and refine your planning and presentation skills while collaborating with internal teams and external partners to deliver industry-leading campaigns.

Qualifications

  • Strong desire to learn and positive attitude to fit UM culture.
  • Detail-oriented with time management, organization, and problem-solving skills.
  • Ability to work cross-functionally with internal and external teams.

Responsibilities

  • Support the creation of omnichannel media plan recommendations across TV, Print, Radio, Digital, OOH, and Emerging Media.
  • Develop mastery of syndicated research sources, planning tools, and media math.
  • Develop and refine understanding of media planning concepts, presentation, and written communication skills.
  • Maintain accuracy of tactical components of media plans (flow charts, spreadsheets, budget summaries).
  • Build and maintain relationships with clients, vendors, publishers, and internal teams for effective campaigns.
  • Develop strategic POVs on media partner offerings and technology related to client objectives.
  • Use syndicated research to derive trends and insights from category data, audience, and competitive activity.

Skills

Media planning
Communication
Time management
Analytical thinking
Team collaboration

Tools

MediaTools
Prisma/MBOX
DCM
Nielsen Ad Intel
Pathmatics
eTelmar
MRI Simmons
comScore
eMarketer
SharePoint

Job description

## Senior Associate, PlanningApply: Hybrid: New York, New York, United States of America: Full time: Posted Today: R16492**Agency:**Omnicom Media **Job Function:**Media **Job Subfunction:**Media Planning and Buying**Job Description:**As Senior Associate, Planning, you’ll support the vision and strategic plan for the account, ensuring success across *Work Quality, Client Relationships, Financials, and Team Health*. You’ll play a key role in planning and executing media strategies integral to their business success and launch industry-leading work that propels the business forward. Responsibilities * Support the creation of omnichannel media plan recommendations, including but not limited to TV, Print, Radio, Digital, OOH, and Emerging Media opportunities, informed by qualitative and quantitative inputs* Develop a mastery of syndicated research sources, planning tools, and media math* Continue to develop and refine your understanding of media planning concepts/process, presentation, and written communication skills* Develop and maintain the accuracy of tactical components of media plans such as flow charts, spreadsheets, and budget summaries* Build and maintain strong working relationships with clients, vendors, publishers and internal teams to ensure an effective creation and implementation of campaigns* Develop strategic POVs (point of views) of media partner offerings and technology as it relates to client objectives* Using syndicated research, pull and compile category trends, audience consumption, partner data and competitive activity, to derive strategic trends and insights to inform planning Required Skills and Experience * Exhibits a strong desire to learn and a positive attitude that would complement the UM culture* Detail-oriented with strong time management, organization, creative thinking, analytical and problem-solving skills* Ability to work effectively cross functionally with internal and external teams* Strong written, verbal communication, and presentation skillsDesired Skills and Experience * 1+ years of media planning or buying experience* Proficient knowledge of basic planning principles and media math* Proficient working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)* Ability to quickly learn proprietary tools and processes and experience preferred with third-party market research, and cloud-based collaboration tools such as MediaTools, Prisma/MBOX, DCM, Nielsen Ad Intel, Pathmatics, eTelmar, MRI Simmons, comScore, eMarketer, SharePoint, etc.### **Wage and Benefits**### We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.### The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.### ### **Employment Transparency**### It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.### Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.### The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.### For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.60,000 - $65,000*To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.* Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice. Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice **For US Job Seekers:** *It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.*
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