Senior Associate, MTO

Adelphi Group; New York (NY); On-site; USD 55,000 - 76,000; Full time

Job summary

Omnicom Media is seeking a detail-oriented Traffic/Ad Operations specialist to manage online ad traffic, coordinate with vendors, and ensure campaigns meet timelines and performance targets.

You will work with DCM, create traffic sheets, troubleshoot ad issues, and collaborate with agency partners to ensure flawless execution of digital campaigns. A Bachelor's degree and 1 year in digital media operations are preferred.

Qualifications

• Understanding of digital marketing and operations
• Bachelor’s degree
• 1 year of experience in Digital Media Operations (agency side a plus)
• Experience with ad serving platforms such as OAS, DFA, PointRoll, Sizmek, Mail Chimp
• Pharmaceutical/healthcare vertical experience is a plus
• Strong critical thinking and proactive problem solving skills
• Experience with Microsoft Office Suite, particularly Excel and PowerPoint
• Ability to work in a fast-paced environment, multi-task and prioritize accordingly to deliver on multiple projects over multiple timelines with flawless customer-centric focus
• Excellent organizational skills, strong attention to detail, and ability to effectively manage projects supporting multiple brands
• Impeccable written and verbal communication skills
• Must be a self-starter, able to work independently and in team environment
• Knowledge of basic HTML
• Experience with programmatic and paid search marketing a plus
• Experience with web analytics tools a plus, such as Floodlight Tags, Google Analytics, WebTrends, Omniture, Google Tag Manager, Tealium

Responsibilities

• The trafficker will manage online ad traffic delivery and will be involved in the planning, delivery, optimization and measurement of client display ad campaigns.
• Traffic, test, and maintain online and mobile advertising campaigns using DoubleClick Campaign Manager (DCM) ad server
• Create and update traffic sheet to include campaign structure, placements, URLs, and tags per brand on regular basis
• Ensure creative submissions are adherent to technical specifications and book into DoubleClick Campaign Manager (DCM) ad server
• Troubleshoot ad creative issues that affect tracking, implementation, or reporting
• Provide proof of implementation to Multichannel Media and Creative Agency teams
• Regularly monitor and reconcile campaign delivery
• Adjust rotations to ensure creative weighting and flighting are at peak levels
• Ensure campaigns deliver on pace and in full
• Collaborate with key agency partners to ensure the flawless execution of digital media campaigns

Skills

Digital marketing

Problem solving

Time management

Attention to detail

Communication

Self-starter

HTML basics

Microsoft Office

Multi-tasking

Education

Bachelor’s degree

Tools

OAS

DFA

PointRoll

Sizmek

Mail Chimp

Job description

Agency:

Omnicom Media

Job Function:

Media

Job Subfunction:

Media Operations

Job Description:

SSCG Media Group(SSCGMedia.com)is one of the largest full-service, 100% pharma-focused strategic media planning and buying group in the world and is a proud member of Omnicom Health Group.

Be a part of a team who thinks having fun, learning something new every day, and being creative in everything we do are some of the key ingredients to your success. Join an organization that has experienced tremendous growth and doesn’t plan to stop anytime soon! See how S ubstance, S tyle, C onviction and G race (SSCG) are held as core values and recognized in you. We offer rich opportunities for our talent to learn and grow, be challenged, and find their passion in their work.

If you have S ubstance, S tyle, C onviction and G race (along with all the skills below), we want to hear from you!

Responsibilities:

• The trafficker will manage online ad traffic delivery and will be involved in the planning, delivery, optimization and measurement of client display ad campaigns. The campaign manager will also be responsible for working with 3rd Party Ad Serving vendors and publisher Ad Operations teams

• Traffic, test, and maintain online and mobile advertising campaigns using DoubleClick Campaign Manager (DCM) ad server

• Create and update traffic sheet to include campaign structure, placements, URLs, and tags per brand on regular basis

• Ensure creative submissions are adherent to technical specifications and book into DoubleClick Campaign Manager (DCM) ad server

• Troubleshoot ad creative issues that affect tracking, implementation, or reporting

• Provide proof of implementation to Multichannel Media and Creative Agency teams

• Regularly monitor and reconcile campaign delivery

• Adjust rotations to ensure creative weighting and flighting are at peak levels

• Ensure campaigns deliver on pace and in full

• Collaborate with key agency partners to ensure the flawless execution of digital media campaigns

****

Qualifications and Experience :

• Understanding of digital marketing and operations

• Bachelor’s degree

• 1 year of experience in Digital Media Operations role (agency side a plus)

• Experience with ad serving platforms, such as OAS, DFA, PointRoll, Sizmek, Mail Chimp

• Pharmaceutical/healthcare vertical experience is a plus

• Strong critical thinking and proactive problem solving skills

• Experience with Microsoft Office Suite, particularly in Excel and PowerPoint

• Ability to work in a fast-paced environment, multi-task and prioritize accordingly to deliver on multiple projects over multiple timelines with flawless customer-centric focus

• Excellent organizational skills, strong attention to detail, and ability to effectively manage projects supporting multiple brands

• Impeccable written and verbal communication skills a must

• Must be a self-starter, able to work independently and in team environment

• Knowledge of basic HTML

• Experience with programmatic and paid search marketing a plus

• Experience with web analytics tools a plus, such as Floodlight Tags, Google Analytics, WebTrends, Omniture, Google Tag Manager, Tealium

Salary Range per hour: $40-$55

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers:

It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.