Senior Associate, Marketing Effectiveness

dentsu; Time (IL); Remote; USD 68,000 - 80,000; Full time

Benefits offered by this job

Medical, Vision, and Dental Insurance

Life Insurance

Disability Insurance

401k

Flexible PTO

At least 15 paid holidays per year

Paid sick and safe leave

Parental leave

Job summary

Dentsu is seeking a Senior Associate for Media Effectiveness to support analytics, data operations, and pipeline management. The role emphasizes data quality, cross-platform reporting, and actionable insights across attribution and MMM workflows.

You will gather data, produce weekly/monthly/quarterly reports, and collaborate with media and strategy teams to ensure accuracy. Remote-friendly with ET hours and potential hub office collaboration.

Qualifications

• Bachelor’s degree in Statistics, Economics, Data Science or related quantitative field.
• 1+ years of experience in analytics, data operations, or media reporting.
• Hands-on exposure to SQL.
• Knowledge of digital media platforms (e.g., CM360, TTD, DSP/partner data).
• Strong data QA skills, with the ability to identify discrepancies across sources.
• Excellent attention to detail, time management, and problem-solving abilities.
• Familiarity with Tableau; ability to make minor modifications a plus.
• Strong communication skills; client-facing exposure is a plus.

Responsibilities

• Gather and prepare data for recurring attribution solution on a weekly basis and quarterly MMM inputs, coordinating with media and strategy teams.
• Weekly, monthly and quarterly insights reporting on a channel and tactic level.
• Populate and QA weekly reports, ensuring accuracy and consistency across deliverables.
• Provide data compilation and visualization for client deliverables.
• QA and maintain taxonomy standards across media channels to ensure consistency and accuracy of reporting.
• Maintain high standards of data accuracy and integrity across all deliverables.
• Collaborate with onshore analytics and media teams to ensure timely and accurate delivery of reporting and insights.
• Proactively flag data anomalies, pipeline issues, or reporting gaps.
• Support process documentation and contribute to workflow improvements.

Skills

SQL

Data QA

Data analysis

Attention to detail

Problem-solving

Education

Bachelor’s degree in Statistics, Economics, Data Science or related quantitative field

Tools

CM360

TTD

DSP/partner data

Tableau

Job description

Job Description:

Location: open to remote candidates - must be able to work ET hours.

Overview

The Senior Associate, Media Effectiveness will support our analytics and data operations by ensuring data quality, enabling seamless reporting, and providing day-to-day analytical support. This role will focus on data engineering and pipeline management and media analytics and reporting. The ideal candidate is detail-oriented, proactive, and comfortable working across multiple platforms and datasets.

Key Responsibilities

Media Analytics

• Gather and prepare data for recurring attribution solution on a weekly basis and quarterly MMM inputs, coordinating with media and strategy teams.
• Weekly, monthly and quarterly insights reporting on a channel and tactic level.
• Populate and QA weekly reports, ensuring accuracy and consistency across deliverables.
• Provide data compilation and visualization for client deliverables.
• QA and maintain taxonomy standards across media channels to ensure consistency and accuracy of reporting

General Responsibilities

• Maintain high standards of data accuracy and integrity across all deliverables.
• Collaborate with onshore analytics and media teams to ensure timely and accurate delivery of reporting and insights.
• Proactively flag data anomalies, pipeline issues, or reporting gaps.
• Support process documentation and contribute to workflow improvements.

Qualifications

• Bachelor’s degree in Statistics, Economics, DataScience orrelatedquantitativefield.
• 1+ years of experience in analytics, data operations, or media reporting.
• Hands-on exposure to SQL.
• Knowledge of digital media platforms (e.g., CM360, TTD, DSP/partner data).
• Strong data QA skills, with the ability to identify discrepancies across sources.
• Excellent attention to detail, time management, and problem-solving abilities.
• Familiarity with Tableau; ability to make minor modifications a plus.
• Strong communication skills; client-facing exposure is a plus.

The annual salary range for this position is (68,000-$80,000). Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.

Location:

USA - Remote - Illinois

Brand:

Carat

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail [e-mail] clicking on the link to let usknow the nature of your accommodation request and your contact information. We are here to support you.