Senior Analyst, Strategic Analytics (Remote)

twentysix; New York (NY); Hybrid; USD 83,000 - 103,000; Part time

Job summary

M Booth & Associates is seeking an Analyst or Senior Analyst, Strategic Analytics, for a freelance-to-perm role focused on measuring earned media, influencer and digital marketing success. You will partner with brand teams, present findings, and support new business pitches using social, site, mobile and search analytics tools to guide strategy.

Ideal candidates have 3+ years in advertising or analytics, strong storytelling, and fluency with data and dashboards.

Qualifications

• Bachelor's degree or equivalent; 3+ years in business, advertising or communications; familiarity with metrics and data storytelling.

Responsibilities

• Support Strategic Analytics in measuring earned media, influencer and digital marketing success.
• Build relationships with brand teams, present results to clients and support pitches.
• Translate data into actionable recommendations to optimize program performance.

Skills

Analytical thinking

Data storytelling

Excel / Google Sheets

Communication

Independent work

Presentations

Marketing analytics

Education

Bachelor's degree or higher

Four-year college

Tools

Talkwalker

Brandwatch

Google Analytics

SEMrush

Meta Ads Manager

Job description

M Booth & Associates is seeking an Analyst or Senior Analyst, Strategic Analytics, for a freelance-to-perm role focused on measuring earned media, influencer and digital marketing success. You will partner with brand teams, present findings, and support new business pitches using social, site, mobile and search analytics tools to guide strategy.

Ideal candidates have 3+ years in advertising or analytics, strong storytelling, and fluency with data and dashboards.