Senior Amazon Advertising Manager - Beauty Brands

AS Beauty Group; New York (NY); On-site; USD 120,000 - 170,000; Full time

Job summary

AS Beauty Group in New York is seeking a Senior Manager, Amazon Advertising to own the full-funnel media strategy across our brand portfolio. You will set direction on paid investment, campaign architecture, and testing, coordinating with Merchandising, Supply Chain, and Analytics to align spend with launches and inventory.

You will manage budgets, agencies, and a testing roadmap across Sponsored Products, Sponsored Brands, Sponsored Display, DSP, and streaming/OTT, using AMC to measure

Qualifications

• 5-7 years of experience in Amazon advertising or performance marketing.
• Hands-on expertise in Amazon Campaign Manager, DSP, Seller Central, and AMC.
• Proven experience managing large-scale ad budgets with ROAS and TACoS improvement.
• Strong analytical skills with ability to translate data into actionable recommendations for leadership.
• Experience managing agency partners or cross-functional stakeholders in a fast-paced environment.

Responsibilities

• Own the end-to-end Amazon advertising strategy across assigned brands, setting budget, KPIs, and testing priorities.
• Lead campaign architecture, keyword and audience strategy, bid frameworks, and budget pacing across Sponsored Products, Sponsored Brands, Sponsored Display, DSP, and streaming/OTT.
• Use AMC to build custom audiences and measure incrementality beyond last-touch ROAS.
• Partner with Merchandising, Supply Chain, and Analytics to align ad investment with launches, inventory, and SKU visibility.
• Monitor share-of-voice, category trends, and search query performance to inform strategy and flag risks or opportunities.
• Manage agency and/or freelance media partners, ensuring accountability against forecast and testing roadmap.
• Own forecasting and budget reallocation across brands, balancing scaling with share growth in priority subcategories.
• Lead performance analysis and reporting cadence, delivering insights to senior leadership.
• Mentor and develop junior team members, building Amazon media expertise across the team.

Skills

Amazon advertising expertise

Campaign optimization

Data-driven decisions

Cross-functional collaboration

Budget management

Tools

AMC (Amazon Marketing Cloud)

Amazon Campaign Manager

Seller Central

DSP

Job description

AS Beauty Group in New York is seeking a Senior Manager, Amazon Advertising to own the full-funnel media strategy across our brand portfolio. You will set direction on paid investment, campaign architecture, and testing, coordinating with Merchandising, Supply Chain, and Analytics to align spend with launches and inventory.

You will manage budgets, agencies, and a testing roadmap across Sponsored Products, Sponsored Brands, Sponsored Display, DSP, and streaming/OTT, using AMC to measure