Senior AI Industry Product Marketing Lead

salesforce.com, inc.

Indianapolis (IN)

Sur place

USD 143 000 - 217 000

Plein temps

14 jours+

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Résumé du poste

Salesforce is seeking an Industry Product Marketing Manager to drive awareness and adoption of Salesforce Industry Cloud offerings. You will shape positioning, messaging, and go-to-market strategy, using AI tools to accelerate content and ensure brand alignment.

You will collaborate with Product GMs, PMs, and the Sales organization to tell compelling stories, support demand gen, and lead AI-assisted content programs across events, webinars, and digital channels.

Qualifications

Equivalent of 5+ years of product marketing or related experience (SaaS experience is a strong plus).
Translate market needs into product positioning, messaging, and GTM strategy.
Experience launching new products globally and scaling them into mature businesses.
Strong track record of setting and executing effective marketing strategies while navigating ambiguity.
Familiarity with AI tools, prompt engineering and AI playbooks.

Responsabilités

Set the vision and industry-level narrative that drives awareness and adoption.
Lead AI-assisted content programs and ensure editorial governance.
Direct go-to-market strategy and product marketing with AI tools, ensuring differentiation.
Collaborate with customers, account teams, and events to showcase customer success stories.
Partner with Product GMs, PMs, and Sales to craft compelling positioning and messaging.
Own workflows for AI-generated messaging and enablement materials at scale.